GTM Marketing Manager
About Us:
Braintree builds products that make payments easier—so easy that they fade into the background, making entirely new kinds of interactions possible. Interactions like seamlessly paying for your ride share—or the condo you rented this weekend—without presenting a card or pressing a button, or buying a lamp on Pinterest...right from Pinterest. The Braintree full-stack payment platform lets companies build their own experiences and then scale their businesses around the globe. We're known for our technology but we're also known for our support, with internal risk and underwriting, account management and technical support teams who ensure a frictionless payments experience.
Acquired by PayPal in 2013, Braintree is now in an even greater position to change the way people pay. Headquartered in Chicago, Braintree has offices in San Francisco, New York, Sydney, London with employees stationed around the world.
The best talent deserves the best perks. Join the Braintree Team and you’ll get catered lunches, tuition reimbursement, public transit commute reimbursement, and much more!
Check us out - Braintree on LinkedIn | Glassdoor | Facebook | Twitter
Go to Market Marketing Manager
Over the last year, the Braintree Marketing Team has grown significantly and has had the privilege of shaping and telling the Braintree story to next generation businesses all around the world.
The Marketing Manager will be responsible for supporting our lead generation and lifecycle efforts through funnel management, campaign optimization, and by partnering with our sales and accounts teams.
We are looking for someone with 5+ years experience in a fast-paced environment to support our go to market team. The ideal candidate is analytical, action-oriented, an excellent communicator, comfortable with a test and learn atmosphere, and willing to wear multiple hats.
Responsibilities:
Lead generation (50%)
Manage the data capture process and the overall growth of our prospect database
Build reports based on our marketing and sales funnel and be able to provide insights and recommendations to improve conversion
Assist in the go to market planning of new marketing technologies
Sales Partnership (40%)
Work collaboratively with sales and obtain feedback on marketing campaigns
Develop and test new messaging and offerings in collaboration with sales
Help build a partnership model with other companies to improve our sales pipeline
Lifecycle (10%)
Collaborate with accounts, data, and sales to understand merchant needs by segment
Assist in developing materials for various lifecycle campaigns
Assist in executing campaigns, collecting feedback, and optimizing
Requirements:
5+ years of marketing or analytics experience
Highly analytical: able to form insights and optimization plans based on quantitative data
Effective collaboration across sales, marketing, and technology teams is essential
Proficiency in Excel: able to do analysis in excel including data clean up, vlookups, and and pivot tables
Exceptional communication skills
Experience in lead generation programs and process is ideal
Understanding of marketing and sales funnels is ideal
Experience with Salesforce is ideal
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don't hesitate to apply. You can also check out our FAQ!