Marketing Automation Manager

| Chicago | Remote | Hybrid
Sorry, this job was removed at 11:11 a.m. (CST) on Friday, December 18, 2020
Find out who's hiring in Chicago.
See all Marketing jobs in Chicago
Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Join a fast-paced, innovative, data-driven start up named 2021 Best Tech Start ups In Chicago, that is changing the Supply Chain industry through real time tracking and end-to-end visibility.

FourKites is looking for a Marketing Automation Manager to build automated nurture streams, manage our contact database, and support our demand generation campaigns. 

What you’ll do:

  • Ensure flawless end-to-end email campaign execution delivering the right message at the right time in the buying journey
  • Manage marketing email campaigns from production to analytics, through testing and deployment. Analyze campaigns to provide visibility and insights on results. Recommend improvements to increase open rates, click rates, deliverability, and reduce opt-outs 
  • Support demand generation campaigns by testing and optimizing emails, landing pages, and web forms and by building campaign performance dashboards
  • Support SDR team by building email outreach sequences, monitoring their performance, and making recommendations in order to increase response rates
  • Maintain database health via data cleansing and enrichment, audience segmentation, and list hygiene in order to improve deliverability and increase engagement
  • Grow database through targeted list building and contact acquisition
  • Assist with tracking lead source, lead attribution, and attribution reporting
  • Support revenue goals by building, auditing, and updating our lead management process, including lead lifecycle, lead scoring, and lead routing

About the Team

You’ll be joining a team of smart, passionate, hardworking individuals that regularly challenge the status quo, freely share ideas, and aren’t afraid to try new ways of doing things. You’ll be working in an environment that prioritizes inclusiveness, encourages collaboration, and fosters creativity. 

Desired Skills & Experience

  • 4-5 years of experience in marketing automation or database marketing
  • 2+ years of Marketo experience in the areas of database marketing, lead database management, marketing programs, design studio, and analytics
  • 2+ years of Salesforce experience, building Salesforce reports and dashboards
  • Familiarity with HTML and CSS a plus
  • Experience in Google Analytics, other common marketing tech stack tools
  • Experience in B2B marketing, analyzing & reporting on sales funnel, and executing targeted account-based marketing strategies 
  • A track record of executing email marketing campaigns that deliver measurable results 
  • Strong grasp of Marketing ROI and analytics, and design and testing methodologies 
  • Excellent project management skills, ability to manage multiple priorities while adhering to deadlines 
  • Creative thinking, technically capable, and a passion to iterate and improve processes
  • Bias towards simplification. Approaches projects with automation and scalability in mind

Named one of Forbes’ Next Billion-Dollar Startups, FourKites is on a mission to transform the world’s supply chains with the most powerful technology on the planet. With a customer base that includes 18 of the top-20 food and beverage companies and nine of the top-10 CPG companies, the company combines the largest network of real-time logistics data with machine learning to help its customers lower costs, improve on-time performance and strengthen end-customer relationships. We are a customer-obsessed organization, wholeheartedly committed to helping our customers succeed and drive long-term value. 

The empathy we exhibit with our customers applies internally, as well. At FourKites, a positive work culture is a priority, and team members benefit from structured employee development plans, mentorship and training programs, quarterly review and promotions processes, affinity group memberships and competitive benefits packages. Click here to learn more about our team and our corporate values.

If you are a California resident, here is our California Applicant Privacy Notice.

Read Full Job Description
Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • AzureFrameworks
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM

Location

110 North Upper Wacker Drive, Chicago, IL 60606

An Insider's view of FourKites

How does your team reward individual success?

We find that getting to know what motivates a team member allows us to give more valuable and appreciated rewards and recognition. It could be a team meeting shout out for a job well done, a gift card through our wish list program, an exciting new project that allows the employee to work with new teams or departments or even a spot bonus.

Amanda

Director, Talent & Development, Talent Acquisitions

What projects are you most excited about?

I had the privilege of being involved in the development of Appointment Manager and providing feedback when it was just a "simple" calendar designed to assist our customers in organizing appointments based on real-time ETAs. The utilization of this tool yields significant time savings, making it an undeniable favorite of mine.

Kayla

Customer Enablement Manager

How has your career grown since starting at the company?

From day one, I have been encouraged to explore my professional interests. I had only been an individual contributor in previous roles but was interested in people management – here, I have had the opportunity to grow into a manager role and the company has sponsored my participation in leadership programs to support my professional development.

Helen

Manager of Professional Services

How do you empower your team to be more creative?

The design team goes beyond being creative. We are strategic thinkers who execute scalable and sustainable product user experiences for our customers. Empathy is at the core of our design and more importantly, the entire FourKites company. I always encourage my team to think through our customer's lens in order to be the most impactful.

James

VP of Global User Experience

What are FourKites Perks + Benefits

FourKites Benefits Overview

We provide an elite tier of benefits and wellness programs, have a bias for promoting within, and an array of global culture & connection programs and committees, such as DEI Employee Councils, FourKites Pride, and FourKites Women's groups.

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Company sponsored family events
Fertility benefits
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks

More Jobs at FourKites

Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about FourKitesFind similar jobs like this