Marketing Automation Manager

| Chicago | Remote
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Join a fast-paced, innovative, data-driven start up named 2021 Best Tech Start ups In Chicago, that is changing the Supply Chain industry through real time tracking and end-to-end visibility.

FourKites is looking for a Marketing Automation Manager to build automated nurture streams, manage our contact database, and support our demand generation campaigns. 

What you’ll do:

  • Ensure flawless end-to-end email campaign execution delivering the right message at the right time in the buying journey
  • Manage marketing email campaigns from production to analytics, through testing and deployment. Analyze campaigns to provide visibility and insights on results. Recommend improvements to increase open rates, click rates, deliverability, and reduce opt-outs 
  • Support demand generation campaigns by testing and optimizing emails, landing pages, and web forms and by building campaign performance dashboards
  • Support SDR team by building email outreach sequences, monitoring their performance, and making recommendations in order to increase response rates
  • Maintain database health via data cleansing and enrichment, audience segmentation, and list hygiene in order to improve deliverability and increase engagement
  • Grow database through targeted list building and contact acquisition
  • Assist with tracking lead source, lead attribution, and attribution reporting
  • Support revenue goals by building, auditing, and updating our lead management process, including lead lifecycle, lead scoring, and lead routing

About the Team

You’ll be joining a team of smart, passionate, hardworking individuals that regularly challenge the status quo, freely share ideas, and aren’t afraid to try new ways of doing things. You’ll be working in an environment that prioritizes inclusiveness, encourages collaboration, and fosters creativity. 

Desired Skills & Experience

  • 4-5 years of experience in marketing automation or database marketing
  • 2+ years of Marketo experience in the areas of database marketing, lead database management, marketing programs, design studio, and analytics
  • 2+ years of Salesforce experience, building Salesforce reports and dashboards
  • Familiarity with HTML and CSS a plus
  • Experience in Google Analytics, other common marketing tech stack tools
  • Experience in B2B marketing, analyzing & reporting on sales funnel, and executing targeted account-based marketing strategies 
  • A track record of executing email marketing campaigns that deliver measurable results 
  • Strong grasp of Marketing ROI and analytics, and design and testing methodologies 
  • Excellent project management skills, ability to manage multiple priorities while adhering to deadlines 
  • Creative thinking, technically capable, and a passion to iterate and improve processes
  • Bias towards simplification. Approaches projects with automation and scalability in mind

Named one of Forbes’ Next Billion-Dollar Startups, FourKites is on a mission to transform the world’s supply chains with the most powerful technology on the planet. With a customer base that includes 18 of the top-20 food and beverage companies and nine of the top-10 CPG companies, the company combines the largest network of real-time logistics data with machine learning to help its customers lower costs, improve on-time performance and strengthen end-customer relationships. We are a customer-obsessed organization, wholeheartedly committed to helping our customers succeed and drive long-term value. 

The empathy we exhibit with our customers applies internally, as well. At FourKites, a positive work culture is a priority, and team members benefit from structured employee development plans, mentorship and training programs, quarterly review and promotions processes, affinity group memberships and competitive benefits packages. Click here to learn more about our team and our corporate values.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • CassandraDatabases
    • MongoDBDatabases
    • PostgreSQLDatabases
    • SQLiteDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM

Location

Modern office space with panoramic views of downtown Chicago. Located in the Ogilvie Transportation Building, that's connected to all of downtown!

An Insider's view of FOURKITES

How does your team reward individual success?

At FourKites, we LOVE tacos! We love them so much we use a recognition taco bot in slack to reward and recognize great work across all 3 offices. At the end of the month, the taco winner gets a gift card to get tacos somewhere in Chicago!

Amanda

Director, Talent & Development, Talent Acquisitions

What projects are you most excited about?

We are working on a project to add functionality to our platform that will increase our customer’s visibility and add flexibility to our integrations. This has required collaboration between multiple departments to ensure that the scoping of the multiple product enhancement tickets are detailed and address the problems of all stakeholders.

Ashley

Director, Carrier Operations-Customer Success

How does the company support your career growth?

Our office is really a tight-knit community; people hang out outside of work, everyone gets along and it's a pleasant, open and collaborative culture. I really enjoy working for FourKites because of the great work-life balance, the fact there is a lot of growth opportunities, and I feel like I am working towards both my personal and company goals.

Georgios

Staff Accountant

What are some social events your company does?

A fun way we like to provide and share recognition is through our quarterly Cheers to Peers, Nice Cream Socials that Kaitlin, our Front Desk and Office Coordinator puts together. It's a great opportunity to provide recognition to others, mingle with different teams, and eat ice cream - what could be better!

Jenny

Talent Acquisition Specialist

What are FOURKITES Perks + Benefits

FOURKITES Benefits Overview

We provide an elite tier of benefits, have a bias for promoting within, and an array of fun office perks, snacks, happy hours, team events, and company outings.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
FourKites has the "Fun Committee" to help create new happy hour ideas, spirit weeks, summer and winter parties, new swag ideas and co-ed sports teams.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
FourKites provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Family Medical Leave
Company sponsored family events
Acme co. sponsors family oriented events Annually.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, 1-to-many program, Cross-department program, Career mentoring, Leadership mentoring.
Online course subscriptions available
Customized development tracks
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