Marketing Specialist - Trace

| Chicago
At Relativity, we make software to help users organize data, discover the truth, and act on it. Our e-discovery platform is used by more than 13,000 organizations around the world to manage large volumes of data and quickly identify key issues during litigation, internal investigations, and compliance projects.
Here you can own your career in a community of values-driven people who help our customers around the world solve complex data challenges. If this sounds like the place for you, check out the details of this position below.
As a marketing specialist, you will be responsible for leading the go-to-market plan for Relativity Trace, including strategy development, tactical execution, cross-functional collaboration, stakeholder alignment, and leadership buy-in.
Role Responsibilities:
Product Expertise 
--Act as the subject matter expert for Relativity Trace for sales and marketing teams to effectively execute on go-to-market activities and accurately portray the product in the market 
--Deeply understand the market, our product, and our customers, including how they buy, how they use the product, and how we help their business 
--Stay informed on the product roadmap and how new functionality impacts customers; work with marketing to determine how to best promote what’s new, including producing high-quality product release deliverables and ensuring accurate and timely updates of product pages on the website 
 
Demand Generation 
--Develop, manage, and execute a targeted demand generation campaign to build the top of the funnel 
--Identify, implement, and evaluate new marketing channels that are most likely to reach our target customer base (e.g. email campaigns, LinkedIn acquisition, list building, etc.) 
--Plan and implement account-based marketing campaigns
--Work across the creative and PR teams to increase brand awareness and build credibility in the market through a combination of thought leadership and product-focused content (e.g. webinars, white papers, case studies, blog posts)
--Establish an event marketing strategy to generate and nurture leads in conjunction with the events team 
 
 
Sales Enablement
--Create, maintain, and roll-out up-to-date sales enablement materials that support the selling of Relativity Trace, including demo materials, presentations, product screenshots, FAQs, talking points, product web pages, etc. 
--Create new commercial insights aligned to the challenger sales approach and effectively train the lead generation sales team on them
--Monitor and research competitors, synthesize your findings, and develop insightful and actionable competitive materials. Use the insights to work with the general manager of Relativity Trace and the sales team to clearly articulate our unique differentiators that align to the challenger sales approach 
--Collect and synthesize data from customers, the market, and internally from customer-facing teams to refine messaging, marketing campaigns, deliverables, etc. 

Minimum Qualifications

  • Experience marketing SaaS software 
  • Superior verbal, written and interpersonal communication skills
  • Excellent organization, attention to detail and accuracy in work 
  • Demonstrated ability to learn quickly when facing problems and translate knowledge to new situations 
  • Ability to work in a fast-paced environment, efficiently prioritize tasks, and drive projects to completion 

Preferred Qualifications

  • Able to partner with teams across departments and across levels of the organization to accomplish objectives 
  • Confident make recommendations and decisions independently 
  • Ability to justify ROI spend for proposed marketing initiatives as needed 
  • Experience with Salesforce and Marketo a plus 
  • Understanding of Challenger sales methodology a plus 

Relativity has over 160,000 users in 40+ countries from organizations including the U.S. Department of Justice, more than 70 Fortune 100 companies, and all of the Am Law 200. Relativity's cloud solution, RelativityOne, offers all the functionality of Relativity in a secure and comprehensive SaaS product. Our company has also been named one of Chicago's Top Workplaces by the Chicago Tribune for seven consecutive years.
If you’re ready to grow with us, we’d love to hear from you.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

Read Full Job Description

Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • JavaLanguages
    • ScalaLanguages
    • AzureLanguages
    • ChefLanguages
    • PowershellLanguages
    • JenkinsLanguages
    • Node.jsFrameworks
    • MySQLDatabases

Location

We’re a community of passionate, life-long learners tackling challenging problems. We care about each other and about our community.

An Insider's view of Relativity

How does your team reward individual success?

Rewarding success is one of my favorite parts of my role. Formally through annual bonus plans, thank you notes in our HR system and of course through promotions. I also like to submit nominations to be recognized at company meetings and spotlights in department newsletters. We move fast at Relativity it’s nice to slow down and just say thanks!

Jessica

Operations Manager, Customer Success and Support

How do you collaborate with other teams in the company?

On the Certification team, I develop exams and study content for our end users. To ensure that our exams are valid, I work with almost every team embracing their expertise and industry knowledge into the development process. It takes continuous interdepartmental collaboration to keep exam content accurate as the Relativity platform evolves.

Sean

Certification Specialist

How has your career grown since starting at the company?

As an Application Support Specialist, I have increased my technical knowledge in SQL database management, Network Administration, and Server Infrastructure. Prior to coming to Relativity, I had zero knowledge of e-Discovery, and now provide On-site training to our clients teaching them about the various e-Discovery tools Relativity has to offer.

Kamal

Application Specialist II

What are some social events your company does?

Our annual user conference, Relativity Fest, is such a tremendous opportunity to get one on one face time with our partners. Fest draws 2,000 platform users and practitioners from all different facets of the industry and being able to connect with them and hear their stories is extremely powerful.

Michael

Platform Account Manager

What are Relativity Perks + Benefits

Relativity Benefits Overview

We have a great selection of benefits from very competitive insurance plans to fun office perks!

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Bonuses are based on a combination of how the company performs as well as how the individual performs.
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Generous PTO
Everyone starts with 18 days of PTO, plus 11 paid holidays every year. Our office is also closed between Christmas and New Years, which does not take away from your PTO balance.
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Tax-free transportation opportunities.
Company Outings
We have our annual Summer Jam (picnic that includes friends and family), our User Conference - RelativityFest, and a holiday party each year.
Game Room
Our Cafe houses ping-pong, foosball, and a variety of arcade games - including Killer Queen (a multi-player game that is one of few in the country).
Stocked Kitchen
We have tea, coffee (including fancy espresso machines), a variety of LaCroix, soda, and many other things. We also have fresh fruit delivered twice a week in our pantry areas.
Some Meals Provided
Meals are often provided during morning or afternoon training sessions. There is also always plenty of leftover food from such meetings that employees can dive into after the attendees are finished.
Happy Hours
Different for each team, but always a great time!
Recreational Clubs
RelWOW (Relativity Women of the Workplace), Several Intramural Sports Teams (kickball, softball, volleyball, etc.), Vertikal (climbing group), Working Moms Group, Queeries, and several more.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
All full-time employees (non-contract) receive $3,000/year to pursue professional development opportunities.
Diversity Program

Additional Perks + Benefits

We also offer a Divvy bike share discount, have Fooda discounts in the office, and offer DRYV Laundry Service for those who have workout clothes that need washing!

More Jobs at Relativity89 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR
Marketing
Operations
Product
Project Mgmt
Sales
Sales
new
Chicago
Data + Analytics
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Product
new
Chicago
Developer
new
Chicago
Design + UX
new
Chicago
Design + UX
new
Chicago
Design + UX
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Finance
new
Chicago
Data + Analytics
new
Chicago
Product
new
Chicago
Data + Analytics
new
Chicago
Marketing
new
Chicago
Developer
new
Chicago
Project Mgmt
new
Chicago
Design + UX
new
Chicago
Data + Analytics
new
Chicago
Operations
new
Chicago
Operations
new
Chicago
Marketing
new
Chicago
Developer
new
Chicago
Project Mgmt
new
Chicago
Developer
new
Chicago
Finance
new
Chicago
Developer
new
Chicago
Project Mgmt
new
Chicago
Developer
new
Chicago
Sales
new
Chicago
Operations
new
Chicago
Project Mgmt
new
Chicago
Data + Analytics
new
Chicago
Developer
new
Chicago
Data + Analytics
new
Chicago
Developer
new
Chicago
Operations
new
Chicago
Developer
new
Chicago
Operations
new
Chicago
Product
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Marketing
new
Chicago
Data + Analytics
new
Chicago
Developer
new
Chicago
Developer
new
Chicago
Operations
new
Chicago
Developer
new
Chicago