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Outreach Email Campaign Coordinator

| Chicago

About G2

G2’s real-time and unbiased user reviews help you objectively assess what is best for your business. Until recently, selecting business solutions was hard, risky, and inherently biased. G2 empowers business buying decisions by highlighting the voice of the customer. Our review platform leverages more than 650,000 independent and authenticated user reviews read by nearly 3 million buyers each month. Our model brings transparency to B2B buying - changing the way decisions are made.

About the Role

G2 is looking for a motivated, creative Email Campaign Coordinator to jump in and contribute to the team. The Outreach team is responsible for user acquisition and the quantity and quality of user-generated content. This customer-facing role involves building out and improving our customers’ review generation strategies, while also contributing to campaigns targeting our own user segments. To ensure we have the largest and most trusted collection of users and reviews, members of the Outreach team work together internally as well as with other teams, including product, sales, and customer success.

 Responsibilities

  • Coordinate email marketing campaigns with our customers to drive reviews
  • Build and A/B test new email messaging and landing pages to improve campaign performance
  • Assist customers in the planning and execution of their review strategies
  • Compile and report on all relevant campaign metrics
  • Contribute to planning and execution of promotions to our existing users
  • Research and implement any new methods/campaigns to drive user-generated content
  • Cultivate and maintain relationships with existing users via ongoing communication and exclusive programs
  • Collaborate with other teams to align messaging and promote content

Requirements

  • 1-3 years of experience working in marketing, communications, or a related field.
  • Familiarity with MailChimp, Adestra, or other email automation tools.
  • Communicate clearly and effectively in writing and in person.
  • Creative thinker and unafraid to try new things.
  • Agile and can adapt to changing circumstances or requirements.
  • Can balance working independently with working closely with a small team.
  • Desire to strive for success in projects small and large.
  • Experience in software, tech, and/or user-generated content preferred, but not required.
  • Experience with social and display advertising preferred, but not required.
  • Experience in a customer-facing role, or customer support preferred, but not required.
  • Bachelor’s degree.

Why we love G2

G2 was founded to create a place where people will love to work. We strive to create meaning in work and provide more than just a job: a true calling. G2 is a place where people can be authentic and grow, find meaning and passion in work, and be motivated to succeed by a supportive group of coworkers. We pride ourselves on creating an environment where people can enjoy coming to work every day, by supporting our employees in their professional and personal lives.

Our Process

We encourage all candidates to review our interview process to best prepare themselves on what to expect as a candidate of G2.

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Technology we use

  • Engineering
  • Sales & Marketing
    • Ruby on RailsFrameworks
    • SalesforceCRM

Location

20 N. Upper Wacker Dr. Suite 1800, Chicago, IL 60606

What are G2 Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for the primary caretaker. Acme Co. also provides 12 weeks of leave for the secondary caretaker.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Free Daily Meals
Stocked Kitchen
Some Meals Provided
Happy Hours
Professional Development Benefits
Tuition Reimbursement
Promote from within

Additional Perks + Benefits

Extensive medical insurance and dental insurance; Free vision, long-term and short-term disability and life insurance. Frequent team and family events. Companywide hack-a-thons and team trips. Beer Fridays. Flexible schedule. Stock options. Macbook and latest technology.

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