Guaranteed Rate Affinity is currently seeking a dynamic Senior Marketing Manager to develop and manage a range of marketing initiatives including field enablement, demand generation, and thought leadership. The role will focus on effectively positioning and differentiating Guaranteed Rate Affinity’s technology-enabled mortgage experience, as well as managing and implementing various corporate level marketing programs. To be successful in this role, you should have experience across several marketing specialties including field and product marketing, customer marketing, competitive analysis, demand creation, offers, and sales tools.

Who is GR?

Guaranteed Rate is not your typical company and certainly not your typical mortgage company. We are technology driven, have tons of energy and we love what we do – great people and great products alongside our impeccable customer service. We’re in a North Center office with exposed brick and duct work, windows we can actually open during the summer. The awesomeness doesn’t end there, we also have:

• Free 20 minute monthly massages. It’s true, we don’t want you to be a cramped-up mess.

• A free on-site nurse. Psshh who needs a doctor’s appointment when our nurse can do it all? Did we mention the free part?

• An in-house café offering breakfast, lunch and a late afternoon healthy snack. All meals are subsidized so you’ll never pay full price.

• Access to the office gym for only $20 a year – no really - the whole year. Oh and for a puny fee you can take yoga, Cross Fit or boxing. We like our folks healthy and happy.

• A 5,000 square foot rooftop deck that’s available to everyone all day and all evening with wifi, two bars, music, grills and fun umbrellas and fire pits – provided it’s not covered in snow.

• Holiday parties? We got’em! Not just major holidays, any holiday….Marti Gras, Valentine’s Day, St. Paddy’s Day, Opening Day, Boxing Day (for our Canadian employee), Sweetest Day, Groundhog Day, etc..

• Inter-office contests like the Great Mac-Off, Chili Cook-Off and limbo. We always keep you guessing and participating.

• 401k with some matching, Blue Cross health care coverage – yup, dental and vision too, Short-term disability, life insurance – we got ya covered on this one, legal assistance – for a small monthly fee and did we mention the awesome rooftop deck?

While we don’t allow jeans, we also don’t allow suits. We want you to just look your best every day and you’ll fit right in.

Duties and Responsibilities

• Works with a cross functional team to implement targeted field enablement programs and tools (such as IT, legal/compliance, recruiting, etc)

• Develops and support product marketing programs and demand generation campaigns

• Collaborates with field leadership to develop relevant marketing collateral and content

• Oversees marketing account operations

• Responsible for all phases of marketing strategy (conception, planning, development, execution, results) to increase profitability

• Participates in new business development initiatives

• Attends to the needs of internal clients, seeking ways to add value and proactively communicating on a regular basis

• Manages risk analysis by looking for and reporting potential roadblocks to budget, resources, and timelines

• Protects the company and its clients by proactively managing marketing compliance issues

• Strengths: Thinks strategically, creatively, and innovatively; strong leadership and coaching abilities; sales/customer service focused; exceptional communication (verbal/presentation and written); expert organizational abilities; analytical skills to forecast or see trends/challenges; discretion/good judgment

Qualifications

• Bachelor’s degree (BBA, BA, or BS) in Marketing, Business, Communications, Journalism, or related field or equivalent experience required

• 7-10 years of professional marketing experience (retail, CPG, finance, or banking industries preferred)

• Experience working in highly government regulated environments a plus

• Superior time management and organizational capabilities, including the ability to deliver on deadlines and manage a high-volume workload; superior attention to detail

• Excellent project management skills and attention to detail required (experience with using a PM platform a plus)

• Polished presentation and interpersonal skills

• Ability to multi-task in a fast-paced work environment

• Experience developing and supporting product marketing programs and demand generation campaigns

• Experience working with CRM tools and database marketing a plus

• Team player with the desire to work on multiple exciting initiatives and programs

• Ability to take the role of a general or soldier based on the situation