SEO Manager at GoHealth

| Chicago
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GoHealth is seeking a digital marketer experienced in Search Engine Optimization, content strategy/optimization, and technical SEO.  You must be passionate about SEO, content, eager to learn, and an entrepreneur at heart.

As a SEO manager, you will create and shape the digital SEO strategy for GoHealth. If you want a role that drives results and action, with “more doing” and “less politics or convincing”, then this role is for you. Better stated – this is a role where content and development/engineering resources are stacked for you, without interference from competing needs so it is a matter of prioritization and execution. This role is an integral part in our content marketing ecosphere, so we need someone excited to join a team and ready make a difference.

Your partners will include the content/editorial team, data/research analytics, as well as the UX/design and engineering teams. You will report to the Director of SEO & Organic Acquisition.

Frequently cited statistics show that women and underrepresented groups apply to jobs only if they meet 100% of the qualifications. GoHealth encourages you to break that statistic and to apply. No one ever meets 100% of the qualifications. We look forward to your application.

Responsibilities:

  • Analyze the organic search landscape and detail new traffic opportunities; determine and prioritize projects each team should work on, in collaboration with the business and the overall strategy.
  • Shape the website information architecture using supportive, search data. Collaboratively work with the content/editorial teams on content optimization, on-page SEO and SEO content execution – supplying critical search information before content development kickoff.
  • Determine the technical SEO project list (crawling vs. indexing, mobile, page speed, schema, semantic HTML, etc.) as well is website UX enhancement list (browse/search, valuable customer-facing assets, etc.). Provide prioritization and project scope details to design, development/engineering teams.
  • Perform competitive analyses; determine insights and actions.
  • Find opportunities that support an off-page SEO strategy.
  • Analyze data, create performance tracking/reports; and utilize insights and findings to inform strategic direction.

Skills and Experience:

  • At least 2-3 years of experience in SEO.
  • Strong experience in: Google Search Console, Google Analytics, Microsoft Excel, & Screaming Frog
  • Detail-oriented, creative problem solver, self-motivator, passionate about innovation, with proven SEO experience (content, technical, analytical, etc.)
  • Strong data analytic skills (comfortable with analyzing and manipulating large data sets). Loves using data to inform strategy, loves to spend time in the details to exhaust all options before we accept anything as fact.
  • Has knowledge/experience in programs such as Conductor, Moz, SEMRush, Ahrefs, Majestic, DeepCrawl, & Tableau.
  • Has basic HTML skills, for on-page SEO tactics.
  • Confident with creating clear project details that are understood by design/development/engineering teams (reducing overall time spent on questions or missing inputs, increasing project efficiency).
  • Absorbed in the details of providing best-in-class SEO information to content team to ensure over content success.
  • Comfortable in business forecasting and competitive analysis.

Benefits & Perks: 

  • Open vacation policy because work life balance is important
  • 401k program with company match
  • Employee Stock Purchase Program
  • Medical, dental, vision, and life insurance benefits
  • Paid maternity and paternity leave
  • Professional growth opportunities
  • Generous employee referral bonuses
  • Employee Resource Groups
  • Work from Home Stipend
  • GoHealth is an Equal Opportunity Employer

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • BashLanguages
    • ReactLibraries
    • PandasLibraries
    • Scikit-LearnLibraries
    • NumpyLibraries
    • DockerLibraries
    • JenkinsLibraries
    • SpringFrameworks
    • TensorFlowFrameworks
    • SpringbootFrameworks
    • AWSFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • BlueshiftCRM
    • MarketoLead Gen
    • AmplitudeLead Gen

Location

Our headquarters are located in the River North area of Chicago. Located right outside of the Chicago brown line.

An Insider's view of GoHealth

How does your team reward individual success?

I went through virtual on-boarding, yet leaders across the organization have already found ways to value my contributions and help me apply insights to the business. The opportunity to work together towards the shared mission of improving access to healthcare in America is a reward in and of itself.

Siddhant

Strategic Insights Lead, Revenue & Growth Strategy

What makes someone successful on your team?

To be successful on Operational Analytics, you have to create solid relationships with your business stakeholders. Those relationships are immensely helpful when it comes to completing urgent requests, furthering your business context, and gaining new responsibilities. They can also be what makes the next step of your career come to fruition.

Jaime

Senior Data Analyst

What are GoHealth Perks + Benefits

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Unconscious bias training is completed by all employees and key leaders.
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
At GoHealth you will find a very interactive [email protected], WomeninSales, Black Lives Matter ERGs to name a few. We continue to empower employees to create employee resource groups within
Hiring Practices that Promote Diversity
From our gender neutralized job descriptions that encourage women and underrepresented groups to apply,to our interview practices, GoHealth strives to promote diversity when hiring.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
GoHealth provides all employees access to our Employee Assistance Program (EAP) which provides well being and financial assistance. Our open PTO policy is also available for mental health days.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
We have recently become public and will allow employees to purchase stock during certain times.
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide 6 weeks of paid recovery time for new mom's and two weeks of bonding time to all new parents.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Pre-COVID 19, GoHealth sponsored children's day by celebrating GoHealth families.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Our employees are encouraged to use our open PTO policy towards volunteering.
Paid Holidays
Paid Sick Days
Employees can use our open PTO policy towards sick leave.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Pre-COVID-19 Our game room includes Ping Pong, Video Games.
Stocked Kitchen
Happy Hours
Pet Friendly
Recreational Clubs
We have runners groups, volleyball groups and other
Fitness Subsidies
Home Office Stipend for Remote Employees
All GoHealth employees receive a work from home stipend to improve their WFH environment.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Access to LinkedIn Learning has been provided to all employees as part of their professional and personal growth.
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

In addition to virtual company wide sponsored Health & Wellness Initiatives, employee referral bonuses, open vacation policy, we offer a work from home stipend to all new employees. We know that this pandemic has been difficult and working from home is a change. Every new employee receives access to a Work From Hope stipend to purchase items that will make your work from home experience much more comfortable.

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