NOTE: This is a 3-month contract position (for April, May, and June 2019). Freelancers and independent contractors are encouraged to apply.

The Polsky Center for Entrepreneurship and Innovation at the University of Chicago (polsky.uchicago.edu) is looking for a talented social media and content marketing manager to bring our brand to life across all digital and social media channels during UChicago Innovation Fest 2019. Must be a self-starter with a passion for digital storytelling. Graphic design, video production, and social media management experience strongly preferred.

Innovation Fest Marketing:

• Develop the Innovation Fest social media toolkit, including sample posts and multimedia/image assets to promote the lineup of events happening during Innovation Fest (May 1-June 9, 2019)
  • Ensure assets are sized appropriately across various social media platforms.
  • Attend a variety of Innovation Fest events to produce live content of Innovation Fest.
  • Create social media video teasers to promote key Innovation Fest events.
• Create posters, postcards and the booklet/brochure for Innovation Fest 2019.
• Develop emails for Innovation Fest partners to share information about Innovation Fest.
• Create stories for UChicago News, the Polsky Center, and Innovation Fest partners.
• Support Innovation Fest events, as needed.

Social Media and Digital Marketing Management:

• Manage social media marketing content, campaigns, and day-to-day activities including:
  • Develop a content calendar for social media and amplify relevant content to accomplish Polsky Center’s broader marketing goals.
  • Create, curate, and manage all published content across existing (Facebook, Twitter, LinkedIn, and Instagram) and new social media channels.
  • Develop social media visuals, cards, and graphics, including infographics, event features, profiles, etc.
  • Attend a variety of Polsky Center and ecosystem events to produce live content of these events.

• Use active listening to develop and expand online community and influencer outreach.
  • Analyze key engagement metrics and implement recommendations to improve performance and KPIs.
• Develop a social media influencer engagement plan and create a marketing program to target influencers to encourage them to share Polsky Center content.
• Collaborate with marketing and programming teams to source content related to existing programs, startup milestones, faculty research, science innovation, and alumni successes.
• Recommend, design, create, and manage the Polsky Center’s paid digital marketing promotions and social advertising campaigns to drive awareness and conversion. Measure performance and report on key metrics.

Communications and Design:

• Support the creation of print materials including posters, one-pagers, event handouts, etc. that can be used for Polsky Center events, campus-wide marketing campaigns, office signage, and storytelling purposes.
• Help design graphics that can be used across Polsky Center digital screens and office displays.
• Contribute to long-form content pieces (news stories, profiles, press releases, etc.) that highlight Polsky Center programs and entrepreneurs, as assigned.
• Support newsletter creation, website updates, and/or email marketing projects, as needed.
• Additional duties, as assigned.