Are you passionate about social media and the impact it can have on a brand and business? Sprout Social is looking for a Social Media Strategist to join the team that builds our own social presence. We’re looking for an experienced marketer who can tackle social inbox management, scheduling and analytics alongside a team at the forefront of social strategy. This is a great opportunity for a nimble and thoughtful individual with social media management experience to strengthen their skill set in community engagement, strategy, audience development, analytical thinking and overall business impact. 

In this role, you’ll have the rare opportunity to influence the social strategy for a company that is leading the social marketing industry. We’re looking for a curious, detail-oriented, self-starter who has previous experience in social monitoring, community engagement, publishing and reporting. You have demonstrated the ability to manage a social inbox autonomously, develop powerful social content, create meaningful engagement strategies and determine insights to share across your organization. You have an aptitude for customer care, corporate communications, collaboration and community building. In this role, innovation is key. We’re looking for a marketer who thinks outside the box, understands the latest trends and isn’t afraid to weave them into our social strategy. You must have a consistent evolving understanding of the social media landscape and be able to utilize social listening to bring forward new ideas.

If you’re interested in joining a growing team, helping the world see social differently and making an impact on how customers and advocates engage with Sprout, we’d love to talk with you. 

Qualifications

These are the minimum qualifications that our hiring team is looking for in this role:

• Minimum 3+ years of experience working in social media

Additionally, these are the preferred qualifications that would indicate a particularly strong candidate:

• Experience with Sprout Social Platform is a huge plus
• Experience working with a public organization
• Experience navigating corporate social responsibility and DEI focused content
• Demonstrated ability to manage a larger community across social media

Within 1 month you will...

• Attend 2 weeks of Sprout Social training to learn the ins and outs of the product and better understand the value that Sprout delivers to our customers
• Understand Sprout’s existing and expanding audiences
• Learn Sprout’s brand voice, tone and the ways we communicate with both prospects and customers
• Begin engaging with our social audience and collaborating within and outside our team 
• Start drafting and distributing impactful content via social

Within 3 months you will…

• Use the knowledge of our voice and tone to develop original engagement strategies (copywriting, imagery, etc.) that are aligned with our brand
• Drive efficiencies across customer care, sales and inbox management and have engaging and impactful conversations with our social audience
• Utilize our reporting metrics and analytics tools to analyze our metrics and identify opportunities for our strategy.
• Surface listening and qualitative data to the rest of the org 
• Schedule original content for our social and advocacy tools on an ongoing basis 

Within 6 months, you will…

• Drive the growth of Sprout’s social media channels by engaging key personas across multiple audiences: customers, prospects, investors and potential employees. 
• Participate in brainstorms and identify new opportunities to expand Sprouts reach and support our audience
• Execute new ideas quickly and drive rapid optimization with social performance data
• Manage the inbox with ease and publish engaging content efficiently
• Work directly and build relationships with Sprout partners, contributors and to create space for community engagement and conversations
• Collaborate and clearly communicate needs with our marketing and creative teams to develop engaging content that is optimized for customer experience and business goals

Within 12 months, you will…

• Identify key industry/competitive/customer insights through moderation/data and share how we can leverage them across the business
• Work cross-collaboratively to develop programs to support all inbound social inquiries and layer elements of social into the customer journey
• Use data to make improvements to our awareness and engagement KPIs 
• Utilize a variety of new content ideas and formats to deepen our engagement and broaden our awareness 
• Act as an expert and leader in the social space for internal, and potentially external audiences 
• Surprise us! Use your unique ideas and abilities to change our team and marketing efforts in beneficial ways that we haven’t even considered yet.

Of course what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

About Sprout Social
Sprout Social powers open communication between individuals, brands and communities through elegant, sophisticated software. We are relentless about solving hard problems for our customers and committed to both customer and team success. Our team’s shared belief in Sprout’s mission promotes a culture of openness, empowerment and fun. 

We’re proud to regularly be recognized for our team, product and culture. Our benefits program includes:

• Insurance and benefit options that are built for both individuals and families
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program 
• High-quality and well-maintained equipment—your computer will never prevent you from doing your best
• Wellness initiatives to ensure both health and mental well-being of our team
• Ongoing education and development opportunities via our Grow@Sprout program, employee-led diversity, equity and inclusion initiatives and mentorship programs for aspiring leaders
• Growing corporate social responsibility program that is driven by the involvement and passion of our team members
• Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting

Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. For those that prefer an office setting, this role may be based in our Chicago or Seattle locations. If you prefer to work from your home, we can accommodate that for many locations across the United States. We are not set up in all states, however, so please take a look at the drop down box in our application to see whether your state is listed.

Sprout Social is proud to be an Equal Opportunity Employer and an Affirmative Action Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Learn more about our commitment to diversity, equity and inclusion in our 2020 DEI Report.

If you need a reasonable accommodation for any part of the employment process, please contact us by email at [email protected] and let us know the nature of your request and your contact information. We'll do all we can to ensure you're set up for success during our interview process while upholding your privacy, including requests for accommodation. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster  (2) Sprout Social's Affirmative Action Statement (3) Pay Transparency Statement. 

When you apply for employment with Sprout Social, we will process your job applicant data, including your employment and education history, transcript, writing samples, and references as necessary to consider your job application for open positions. For more information about our privacy practices please visit our Privacy Policy. California residents have additional rights and should review the Additional Disclosures for California Residents section in our Privacy Policy.

Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law.