Sr. Analyst, Marketing Optimization

| Chicago

Sr. Analyst, Marketing Optimization

Primary Function:

In your role as Sr. Analyst, Marketing Optimization, you will conduct high-impact analysis to guide Grainger’s marketing operations. You will develop a deep understanding of performance drivers for each marketing channel, identify opportunities, and collaborate with a variety of internal teams (including strategy, marketing, and data science) to deliver optimization at scale.

Principal Duties & Responsibilities:

  • Exploring and visualizing data to understand performance drivers of Grainger marketing channels (especially paid search, display, and email).
  • Discovering and combining data sources to reach new insights.
  • Developing strategies to improve marketing effectiveness, both within a single channel and across channels.
  • Taking a customer perspective to ensure that our marketing is relevant and engaging.
  • Supporting your recommendations with in-depth analysis, clearly communicated to both technical and non-technical audiences.
  • Designing tests to validate your recommendations and overseeing the execution of those tests.
  • Providing requirements for predictive models to our data science team and validating model output.
  • Designing systems to deliver optimization at scale.

Preferred Education & Experience:

  • Masters’ or graduate degree in a quantitative field required (statistics, economics, mathematics, computer sciences, etc.) or equivalent work experience.
  • 5-7 years of experience in related field preferred.
  • Outstanding analytical skills; track record of making recommendations with a measurable impact on business results.
  • Knowledge of database design and SQL query language.
  • Experience validating the output of predictive models.
  • Proficiency in coding and programming concepts (R or Python preferred).
  • Experience with marketing analytics.
  • Knowledge of paid search, display, and/or email marketing channels strongly preferred.
  • Bias toward action; you are a great collaborator and master simplifier, constantly pushing toward clarity and delivery.
  • 80/20 thinking: you prioritize high-impact work and deliver value quickly.
  • Ability to analyze complex systems and identify opportunities for improvement (i.e. to make them more efficient, less error-prone, more fault-tolerant, and more scalable).
  • Curiosity, enthusiasm, positive attitude and passion to build. Willingness to learn and research new concepts.
  • Excellent written and verbal communication skills; ability to translate concepts between technical and non-technical audiences.
  • Experience writing technical requirements.
  • Experience presenting business cases at the executive level; ability to “sell” an idea.
  • Outstanding and proven project management skills; ability to manage multiple projects in a high-pressure, tight-deadline environment.

Grainger is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • Neo4jDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • SAP HANADatabases
    • TeradataDatabases

Location

The Ogilvie Train Station has its perks with metra in building and 5 blocks to the L. You can get to the French Market without stepping outside.

What are Grainger Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Onsite gyms available in various facilities including corporate HQ and some field offices.
Retirement & Stock Options Benefits
401(K)
The company contributes 3% to a 401(k) Plan each pay period as part of an annual Profit Sharing contribution up to a 12% total target if goals are met. Eligibility requirements apply.
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Grainger supports team members and their families who are in the process of adopting by reimbursing up to $6,000 per adoption for eligible expenses.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Beverages and coffee on demand in our downtown locations.
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
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