Sr. Associate - Content Marketing at Grubhub

| Chicago
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About The Opportunity

We’re looking for an experienced content marketer to join the B2B Restaurant Acquisition team and own the brand’s end-to-end content strategy for our B2B website. We’re looking for someone who can dive in to boosting organic lead growth by creating relevant content that aims to establish Grubhub as an industry thought leader in the restaurant marketing space, while increasing our visibility in SERP by implementing SEO best practices. This role reports to the B2B Marketing Manager.

The Impact You Will Make

  • Create and own a content strategy and calendar for Grubhub’s B2B website and blog that contributes to organic growth goals of generating qualified restaurant prospects
  • Select and manage relationship with internal SMEs and external content writers to ensure the production of top quality, relevant content according to strategic plans 
  • Identify opportunities for optimizing content to drive traffic to existing pages and ensure page relevance, leveraging site data to make informed decisions 
  • Regularly perform keyword research (via keyword planning tools), and stay atop industry trends  to formulate new content ideas for the Grubhub restaurant brand 
  • Work closely with SEO and Web teams to implement on-page SEO recommendations, such as content optimizations, page titles, meta descriptions, alt tags, schema code, etc., as needed
  • Develop a cross-linking strategy across the Grubhub B2B website to help build page authority
  • Partner with stakeholders across the Restaurant Network to create educational content on new/existing products to achieve alignment on go-to-market efforts
  • Work with cross-departmental team members to promote and syndicate content across channels
  • Keep abreast of SEO trends, best practices, and search news, particularly regarding algorithm changes that impact organic search results

What You Bring to the Table

 

  • BA in Marketing, Journalism, Advertising, Communications, or another quantitative field
  • 4+ years of experience in content marketing and/or SEO, preferably in the B2B space
  • A solid understanding of on-page SEO best practices, and a desire to learn technical SEO skills
  • Extensive experience using an open-source content management system (e.g., Wordpress, Drupal, Magento)
  • Experience and knowledge working with Google Analytics, Google Search Console, and Google Trends
  • Experience working with keyword planning tools (e.g., SEMRush, Google Keyword Planner, Keyword Generator)
  • Basic understanding of HTML, CSS a plus  
  • Excellent written communication skills to create and edit content

Got these? Even Better!

  • Copywriting or editorial background 
  • Experience managing content in B2B space  
  • Technical SEO experience

And Of Course, Perks!

  • PTO. Grubhub employees are provided a generous amount of time to recharge their batteries. 
  • Health and Wellness. We provide programs that support your overall well-being such as generous medical benefits, employee network groups, company-wide fitness challenges, and a comfortable and casual workplace! We also support our parents by offering 8 weeks of paid parent bonding time, a 4-week returnship program, and 6-8 weeks paid medical leave.
  • Learning and Career Growth. Your personal and professional development is a priority at Grubhub. From day one, we empower you to lead and be an active participant in your career growth.  We provide continuous learning opportunities, training, and coaching and mentorship programs.  
  • MealPerks. Who’s ready for some lunch? We provide our employees with a weekly Grubhub credit  to enjoy and support local restaurants. We also offer company-wide meals several times a year to bring our Grubhub family together.
  • Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives. Some of our popular past events include: Wing-eating contests, Grubtoberfest, 5k Runs, Bring Your Child to Work Day, regular happy hours, and more!
  • Social Impact. We believe in the importance of serving the communities that support our business. In addition, employees are given paid time off each year to support the causes that are important to them. 

 

Grubhub is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. The EEO is the Law poster is available here: DOL Poster. If you are applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an e-mail to [email protected] and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.  

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • RubyLanguages
    • ReactLibraries
    • ReduxLibraries
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • Google AnalyticsAnalytics
    • SQLAnalytics
    • AxureDesign
    • IllustratorDesign
    • SketchDesign
    • FigmaDesign
    • JIRAManagement
    • SalesforceCRM

Location

111 W. Washington St., Chicago, IL 60602

What are Grubhub Perks + Benefits

Grubhub Benefits Overview

PTO. Grubhub employees are provided a generous amount of time to recharge their batteries.

Health and Wellness. We provide programs that support your overall well-being such as generous medical benefits, employee network groups, company-wide fitness challenges, and a comfortable and casual workplace! We also support our parents by offering 8 weeks of paid parent bonding time, a 4-week returnship program, and 6-8 weeks paid medical leave.

Learning and Career Growth. Your personal and professional development is a priority at Grubhub. From day one, we empower you to lead and be an active participant in your career growth. We provide continuous learning opportunities, training, and coaching and mentorship programs.
MealPerks. Who’s ready for some lunch? We provide our employees with a weekly Grubhub credit to enjoy and support local restaurants. We also offer company-wide meals several times a year to bring our Grubhub family together.

Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives. Some of our popular past events include: Wing-eating contests, Grubtoberfest, 5k Runs, Bring Your Child to Work Day, regular happy hours, and more!

Social Impact. We believe in the importance of serving the communities that support our business. In addition, employees are given paid time off each year to support the causes that are important to them.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Certain roles within Grubhub are eligible to receive company equity.
Performance Bonus
Certain roles within Grubhub are eligible for bonuses.
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Mentorship program
Continuing Education stipend
Technology employees are eligible to receive up to $2,000 annually for continuing education opportunities such as conferences, bootcamps and events.
Time allotted for learning
Online course subscriptions available
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