SENIOR PRODUCT MANAGER - BRANDING

| Chicago

About this role

As a Senior Product Manager for Branding you own an emerging solution enabling marketers to find consumers who are ready to switch brands or in-category for new offerings.  It’s unique ability to measure consumer change beyond attitudinal studies (such as sales and site visits) resonates with clients.  Several of the world’s largest brands have embraced its differentiated capabilities and now need to rapidly grow.

 

This is a critically important solution in Conversant’s product portfolio.  There is high visibility to leadership and all organizational teams.  Therefore this product manager requires strong leadership skills such as competitive positioning along with ownership skills to be CEO of a high growth offering.  

 

Responsibilities:

  • Prioritize enhancements including a 1-2 year roadmap. Create data-driven business cases on the long-term vision of the product.  Success will require ongoing innovation from your ideas.  
  • This role has a lot of interaction with sales and clients. You will be responsible for competitive positioning, industry thought leadership, helping create marketing content and evolving solution based on market/competitive changes.
  • Communicate to engineering the marketer need and vision of solution.  This role does not need to define ‘how’ to technically build the solution.  Instead its advocating ‘why’.

 

Requirements:

  • At least five years of product management experience or equivalent.
  • Experience at market research form or Agency a plus but not required.  Such as strategies for attitudinal intent, shift and awareness.  And channels beyond digital media such as solving branding needs for budget holders of TV, print, email, search and radio.
  • Demonstrated leveraging data for unique measurement from normal marketplace reporting
  • Experience developing the competitive positioning and go-to-market strategies of a client-facing solution
  • Entrepreneurial mindset.   Startup experience and/or launching new product will be valued
  • Ability to analyze market place especially competitive offerings to identify differentiated features
  • Inherent passion about technology and marketing.
  • Ability to influence cross-functional team members without formal authority.
  • Bachelor’s degree (MBA preferred).
  • Travel – less than 15%.
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Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
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    • SqlLanguages
    • MapRLanguages
    • D3JSLibraries
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    • Juptyer NotebookLibraries
    • AngularJSFrameworks
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    • SparkFrameworks
    • TensorFlowFrameworks
    • HbaseFrameworks
    • Kafka Frameworks
    • StormFrameworks
    • CassandraDatabases
    • HBaseDatabases
    • HiveDatabases
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • GreenplumDatabases
    • NoSQLDatabases

Location

101 N Wacker Drive, Chicago, IL 60606

An Insider's view of Conversant

What's something quirky about your company?

We have a company band, made up of anywhere from 30 to 40 employees at a given time. The band has a large following and performs at charity events around Chicago. They also perform a full set at Conversant’s holiday party each year at the House of Blues. My jaw hit the floor when I saw my peers up on stage rocking out.

Paul

Associate Automation & Infrastructure Engineer

What does your typical day look like?

My days are a mix of execution, idea generation and collaboration. Our focus on executing revenue-generating strategies for clients requires attention to quality while looking to automate and innovate our processes. My creative mindset comes into play daily when discussing how we should approach a client campaign and other objectives.

Omair

Client Integration Engineer

How has your career grown since starting at the company?

Conversant is deeply invested in helping you grow your career. I started as a Database Administrator and was promoted to Senior Database Administrator. After a brief stint away from the company, I was re-hired as a Senior Client Integration Engineer in Operations and am now a Senior Solutions Integration Engineer.

Susan

Senior Solutions Integration Engineer

How would you describe the company’s work-life balance?

Conversant has a very good work-life balance, including unlimited PTO. As a young adult, traveling around the world is one my top priorities and working with a company that aligns with that is a huge plus. I have had the flexibility to visit 7 countries. That flexibility is one of many things that has kept me at Conversant for five years.

Alba

Team Lead, Engineering

What are Conversant Perks + Benefits

Conversant Benefits Overview

At Conversant, we offer benefits and perks that enable our associates to thrive and foster a culture of innovation.

Culture
Volunteer in local community
Conversant participates in local community activities such as the Greater Chicago Food Depository, Off the Street Club, Chicago Cares Serve-A-Thon, Habitat for Humanity and Ronald McDonald House.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Conversant has a Social Committee that organizes social, charitable and sports activities.
Daily stand up
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Conversant's team fitness initiatives include intramural softball, volleyball and soccer.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Conversant provides back-up care benefits.
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Conversant hosts an annual summer boat party on Lake Michigan and a holiday party at the House of Blues, where our employee-run band performs the live entertainment all night.
Free Daily Meals
Game Room
Our game room includes Foosball, Shuffle Board.
Happy Hours
Happy hours are hosted at team's discretion.
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Conversant offers employees professional development opportunities like on-site training courses and the ability to attend job-related conferences and seminars.
Tuition Reimbursement
Lunch and learns
Conversant hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program and career mentoring.
Time allotted for learning
Conversant encourages employees to complete 48 hours of professional development training per year.
Online course subscriptions available
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