Built In
United We Tech.
Hybrid

Digital Marketing Manager

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Built In is a network of local, niche online communities for digital tech entrepreneurs. We currently operate BuiltInChicago.com, BuiltInColorado.com and BuiltInLA.com and will be rapidly expanding into other markets in 2014 and beyond.  As a seed-funded startup, we are growing like crazy and need a dynamic digital marketer to help us grow.

 

What’s the job?

As a Digital Marketing Manager, you will work directly with the Head of Product and CEO at Built In. Your work will support future business decisions for new and innovative campaigns. Your responsibility will have significant growth potential.

You should have a passion for (1) launching new brands, digital products (2) user acquisition (3) keeping up with the most innovative digital marketing trends.

 

So what would I be doing?

While every day is different, you can bet you will be responsible for:

Content promotion

  • Identify new channels to distribute and promote our content to increase reach and grow visits and members; and

  • Understand existing promotion channels and amplifying them to increase traffic to sites; and

Digital Marketing Efforts

  • You will be responsible for contributing to all elements of digital marketing efforts including: SEO, website development, conversion optimization, link building, and CRM activities.

Market Entry Launch

  • You will be part of the new market entry launch team helping to devise creative strategies and executing them to successfully launch in new markets. This includes online and offline marketing efforts, including guerilla marketing tactics.

Event Marketing

  • You will help create and promote events that are aligned with the Built In brand and mission.


 

What type of folks are you looking for? We want people with:

Communication skills

  • Must be a clear and confident communicator;

  • Must be kind, personable and outgoing; and

  • Must be comfortable offering your opinion, even if it differs from the teams, and be able to support your position with data.

Digital Marketing Skills

  • 2+ years experience with SEO, email marketing, HTML, online marketing required.

  • 2+ years of experience in data-driven digital marketing;

  • Comfortable making recommendations based on qualitative and quantitative findings;

  • Experience building and promoting a brand/website from scratch is a plus; and

  • Experience launching in multiple/new markets a plus.

 

Interest in and knowledge of the digital industry 

  • The marketer must be passionate about three things: (1) technology (2) building innovative digital products and services; and (3) helping companies grow. This is what we do.
  • Know how to navigate local tech scenes. The marketer will be able to quickly pick out the best people, events and organizations to connect and partner with in any new market to build the Built In brand.

  • Flexibility

  • Welcome to the 21st century where being a startup employee isn’t a 9 to 5 job. This marketer might need to work some evenings or weekends (i.e. responding to emails or attending events outside of work hours) to really get the job done.

Ability to fit into our team

  • Entrepreneurial and self-driven;

  • You will need to get along with our team (which if you have a sense of humor shouldn’t be too hard). Like us, this marketer must be intrigued and invigorated by the prospect of working in a fast-paced, startup environment;

  • You will need great great time management skills, the ability to multi-task, an uncompromising ethical code and the ability to stay composed under stress.; and

  • Humility, selflessness, collaboration, honesty and strong work ethic are also really important to us.

Education

  • Strong academic credentials preferred, but we value intelligence, personality, experience and overall fit over a degree.


 

Besides all the fame and glory of working for Built In, what do I get out of it?

  • Competitive pay (based on experience) and health insurance

  • Startup culture with access to work directly with senior management;

  • Casual work environment

  • Flexible work hours

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What are Built In Perks + Benefits

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Day off for your birthday
Flexible work schedule
Remote work program
Our remote work program includes work from home- work remotely on occasion as needed.
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
We pay a really nice chunk of the cost of premiums for medical, dental, vision and disability.
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave
Generous parental leave
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Built In has a fully stocked kitchen including unlimited snacks, coffee, cold brew on tap, tea and all of the flavored LaCroix you can handle.
Some meals provided
$10 towards lunch is provided Monday thru Thursday
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend
We offer $500 annually for continuing education.
Continuing education available during work hours
Online course subscriptions available

Additional Perks + Benefits

We operate as a flat organization where everyone is responsible to self-manage and take ownership of their work. We are humble, hardworking, honest and fun. And we regularly debate office pets, take turns DJing and find time to celebrate our wins as a company.

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