At Leapfrog Online, the Digital Program Manager on the Marketing Operations team is responsible for working directly with technical and non-technical teams, both on the client-side and with internal cross-functional teams. The ideal candidate will have project management skills with a desire to help a client successfully execute on marketing requirements while matching that up with our platform functionality. 

We are looking for candidates who have a passion for digital marketing and experience with contributing technical specifications on integrations while working with Account Managers to help grow the account services over time. The Digital Program Manager will be the at the front line between our clients and the cross-functional collaboration between Media, Marketing, Creative, Engineering, Front-end Development, and Contact Centers to define and deliver scalable, online ecommerce solutions for our Fortune 500 clients.

Digital Marketing Operations & Client Management Expertise

• Work directly with client and internal stakeholders to gather business and technical requirements, estimates, create timelines and identify resource needs for proposal and project implementation plan development
• Align business requirements with technical capabilities by collaborating with Product and Development teams
• Partner with our Account Team and lead our cross-functional teams to optimize multi-channel, multi-device customer experiences to drive online performance leveraging expertise of direct response technique and the digital marketplace
• Work with teams to maintain and improve performance based on insights learned during the client engagement process

Execute day-to-day operations

• Drive marketing operations of your program at a fast-pace ensuring highest quality and adhering to deadlines, resources and costs
• Work with the client and the cross-functional teams to communicate insights and project updates, gather requirements, draft project proposals and create actionable opportunities with the client
• Oversees operational planning and provides technical guidance and leadership as appropriate to client/client team
• Drive day-to-day executional leadership against prioritized projects and activities for both the client and the internal teams
• Manage daily/weekly client meeting agendas and conference reports
• Perform User Acceptance Testing for creative, copy, concepts and web pages
• Responsible for drafting and executing creative briefs and obtaining team approvals
• Participate in and contribute to developing forward planning platform and marketing activities with technical and account lead

Team leadership

• Bridge communication between marketing, design, UI/UX development, media, analytics, business intelligence, application engineering and the client to execute deliverables
• Continuously aware of competitive landscape; identify opportunities and challenges as they relate to consumer experiences

Qualifications:

• 2+ years of client-facing project management experience with digital marketing operations experience a distinct plus
• Experience contributing/defining technical specs on new integrations a must
• Ability to interface and communicate professionally with clients and internally with multiple roles at multiple levels 
• Experience leading cross-functional teams and enjoy the challenge of facilitating diverse backgrounds to execute with the highest quality and efficiency
• Motivation to learn quickly as new facets in the digital marketing world emerge
• Highly organized and detail-oriented, with strong problem-solving and analytical skills
• Familiarity with PM software tools, common web and e-commerce concepts, tools and technologies (testing methodologies, HTML, SEM vs. SEO, project management software, Microsoft Office Suite, CMS, etc.)