Display Account Manager
At 3Q Digital, we work with high-powered clients in some of America’s best cities (San Francisco, San Diego, the Silicon Valley, downtown Chicago, Austin, NYC and Burlington, Vermont). We’re smart, fast-paced and we value great client service.
If you are an experienced online display advertiser with a passion for growing cool businesses, learning new techniques and methods, collaborating with inspiring teammates, and training future marketing stars, we’d like to hear from you. Our display account managers are our resident experts in programmatic buying, negotiating direct deals, and putting together stellar media plans. They are responsible for keeping on top of trends, developments, and best practices and putting them to optimal use for each client’s display campaign.
Our display account managers work with brand-name companies who demand – and recognize – excellence. They’re part of a cross-functional team that includes production and client services, all working to make sure client needs are anticipated and met. Ideal candidates have more than display advertising experience; they have the drive to work independently and the communication skills to work as part of a thriving team.
Essential Functions and Responsibilities
This position is responsible for all aspects of display campaign management for assigned client accounts, which include but are not limited to:
- Driving display strategy for top tier clients.
- Creating roadmaps, planning strategic initiatives, & optimizing campaigns to hit client goals and targets.
- Setting and hitting client targets for both volume and ROI.
- Familiarity with ad serving, trafficking, and proper account set up.
- Quantifying and then prioritizing initiatives/opportunities accordingly.
- Campaign monitoring to ensure the account is pacing well relative to budgets and targets.
- Implementing testing initiatives in key areas such as creative, audience segmentation, placement and network selection, and 3rd-party tool evaluation.