Content Marketing Manager

| Chicago

What We'll Bring

At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation. We are consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius.

Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.

What You'll Bring

TransUnion is looking for an innovative Content Strategy Manager for its global B2B Credit Risk solution. The ideal candidate will develop, execute and implement compelling, multichannel, bar-raising content strategy that drives engagement and supports TransUnion’s position as an industry leader in risk, data insights and analytics — and ability to help businesses make informed decisions and transact with confidence. This candidate must excel at working with cross-functional teams to develop content that speaks directly to our global customer’s critical business issues and TransUnion’s differentiated value throughout all phases of the buyer journey. A background in B2B financial services content development is preferred.

The content marketing manager will own the content strategy of different assets in support of our integrated, multi-deliverable global campaigns, including thought leadership, consideration and purchase stage content.

Background in financial services content writing and/or technical writing required

Previous work within a Content Center of Excellence, delivering content that can be adopted and easily adapted by regional marketing teams

Creative, out-of-the-box thinker

A passion to create bar-raising content that provides great customer experiences

Someone who isn’t afraid to roll up their sleeves to organize our global content and get work done

Impact You'll Make

Develop and scale a multichannel demand gen campaign content strategy that aligns credit risk solution with vertical and regional business objectives and data-driven insights, resulting in demand and measurable impact on growth and retention

Lead a team of content creators, contractors and third-party research vendors

Weave our brand voice and narrative throughout all solution content

In coordination with the vertical and solution marketing leads, collect GTM inputs and content needs from various lines of business, regions, product marketing and global solutions

Create a content strategy for different asset types and channels throughout the entire buyer journey

Establish a content library to be leveraged in “always-on” digital campaigns, continuously driving leads and TransUnion’s presence as a primary trusted advisor and thought leader

Work with sales enablement teams to ensure content assets and strategy is shared with various sales teams in all TransUnion regions

Maintain the content editorial calendar for global credit risk solution

Develop KPIs, reporting and analyses of content performance, and test and adjust content strategy to develop a high performing content assets

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SASLanguages
    • HadoopLanguages
    • TableauLanguages
    • AccessDatabases
    • HBaseDatabases
    • HiveDatabases
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • Microsoft ProjectManagement
    • TumblrCMS
    • HubSpotCRM
    • IntercomCRM
    • Microsoft DynamicsCRM
    • SalesforceCRM
    • Campaign MonitorEmail
    • MailChimpEmail
    • Adobe CampaignLead Gen
    • MarketoLead Gen
    • Oracle EloquaLead Gen

Location

555 W Adams St, Chicago, IL 60661

What are TransUnion Perks + Benefits

TransUnion Benefits Overview

At TransUnion, our associates are our greatest asset. However, we understand that work is only one part of our associates’ lives. We recognize the importance of providing a healthy balance between work and home because that’s really where being a force for good starts.

Culture
Volunteer in local community
We provide U.S.-based associates with a Volunteer Time Off day each year which can be used to donate time outside the office to a cause that matters to them. We also offer a matching gift program.
Partners with Nonprofits
TransUnion partners with non-profits such as Child Rescue Coalition and Credit Abuse Resistance Education (CARE).
Friends outside of work
Eat lunch together
Intracompany committees
TransUnion has a Community and Associate Services Team (CAST), which is responsible for planning events, such as our annual holiday party, take your child to work day, company BBQ, and more!
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
We offer virtual yoga and meditation, fitness classes and sponsored races.
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
15% discount on TU stock twice a year
Performance Bonus
Match charitable contributions
We offer a matching gift program for associates who choose to make financial contributions to their selected causes. TransUnion will match up to $2,000/ yr for each associate.
Child Care & Parental Leave Benefits
Child Care Benefits
[email protected] provides backup childcare and eldercare for TU associates.
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Annual holiday party, company BBQ and take your child to work day
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
We provide U.S.-based associates with a Volunteer Time Off day each year which can be used to donate time outside the office to a cause that matters to them.
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Happy Hours
Recreational Clubs
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
We offer associates globally 1:1 career coaching with our career advisor. Additionally, we have various mentorship opportunities across areas of the business as well as across levels.
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Start your day at TU by grabbing an Intelligentsia coffee or a tasty, hot breakfast from our onsite café. Head up to your workspace where you'll get down to business amidst the inspiring backdrop of beautiful downtown Chicago. Brainstorm onsite with team members in a variety of colorful huddle rooms or collaborate cross-functionally with our offices around the world via video conference, Skype or our intranet. Check things off your to-do list as you continually make progress on key business initiatives. Need a quick break? Challenge your colleagues to a game of ping-pong, pool, foosball, pop-a-shot or Mario Kart in one of our three onsite game rooms. Ready to hit the gym? We have one right downstairs complete with a personal trainer and a selection of free instructor-led fitness classes. Keep your energy up. Take a conference call at one of our walking or bicycle desks. Then attend the quarterly town hall to hear from the TU leadership team on progress in the current quarter and plans for the next. After a day of innovation, wind down in one of our massage chairs or join your colleagues at North Avenue for a game of league volleyball, sponsored by TU!

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