Purpose of the Role:

The Marketing Communications Associate Manager is responsible for the development of strategic multi-channel marketing plans to drive awareness and conversion to existing and prospective customer leads, working cross-functionally with marketing, field, digital growth, and creative teams. As part of the Marketing Communications team, this role delivers key program activation and campaigns aligned to the annual marketing plan and company goals.  

 Key Responsibilities:

• Collaborate with individuals in product marketing, customer insights, digital marketing, field strategy, social, and content to develop effective campaign activations that align to the annual marketing plan and sales activation calendar to generate leads and conversion through Pampered Chef consumer and consultant channels.
• Work with the creative team to craft compelling positioning and messaging narratives across different marketing touchpoints to support campaign activations to drive engagement.
• Actively participate in annual, seasonal, and monthly planning sessions and present ideas and recommendations to marketing and sales organizations.
• Lead cross functional team in project delivery by project managing work from brief development and alignment, kickoff, ticket creation, creative review, progress check-ins, and launch.
• Partner with financial planning to develop business cases as needed to support activations.
• Work with department and business partners to set campaign goals, and measure and track performance of campaign activations accordingly to identify and execute optimization plans.
• Monitor industry trends and consumer habits, staying ahead of the curve to inform and apply current marketing strategies and tactics.
• Other duties as assigned 

Competencies for Success:

• Manages Complexity
• Plans and Aligns
• Good Communication
• Analytic Skills

Measures of Success:

• New customer and consultant acquisition
• Brand awareness increase
• CLTV

Education & Experience:

• Academic background in marketing, communications, or related field
• 5+ years of consumer product and/or service marketing or related experience preferred
• Experience delivering cross-channel activation campaigns that drive results
• Direct sales experience a plus

About Pampered Chef:
Established in 1980 by Doris Christopher, Pampered Chef is a global marketing enterprise and a proud Berkshire Hathaway company since 2002. We develop a multi-purpose, high-quality and unique kitchen product line that includes time-saving kitchen tools, cookware, cutlery, stoneware, and pantry products serving millions of customers around the world. We support a large network of independent consultants with their direct sales efforts in addition to our corporate ecommerce business.

We celebrate the power that mealtimes have to become something more: a way to transform relationships, share stories, create traditions, and build happier and richer lives. But, with today’s expectations, we know finding the mealtime win can be difficult. We’re here to help bridge that gap between the ideal mealtime and the realities of today. We do this through our distinctive, high-quality kitchen tools, parties that show you how to make delicious, timesaving recipes, and the opportunity to join our supportive international community of more than 50,000 consultants.

Pampered Chef is committed to providing a workplace where coworkers can do their best work, whether at home or in our Addison office location. This role will have the opportunity to work collaboratively, both in our Addison office and virtually, with leaders, and cross-functional partners to measure, test, learn, and improve our customers’ mealtime journey.

Pampered Chef complies with the federal OSHA mandate pertaining to Covid-19 vaccinations, testing, and face coverings.  As such, Pampered Chef requires you to provide your vaccination status as a condition of employment.  If you have questions about this, please discuss with the Pampered Chef HR Recruiter.