Channel Marketing Specialist

| Chicago
ActiveCampaign is one of the fastest growing tech companies in Chicago revolutionizing marketing automation. Our software allows all users, from small companies to enterprise, the power to make smarter business decisions based on data-driven analytics.
Over the past couple years, the buzz around our platform has been growing. On the marketing team especially, there is a sense of urgency to capitalize on that goodwill. To excel here, you’ll need to be a driven, self-motivated person who can produce great work, quickly.

The Channel Marketing Specialist will drive the marketing strategy around channel partner enablement. This person will be ultimately be responsible for creating and executing the programs with the channel sales team that help to drive growth for our partners and for ActiveCampaign. Our goal is to accelerate partner success in market through people, programs, investments, and campaigns across the partner lifecycle.

What your day could consist of:

  • Work with channel sales team and others across the organization to develop and execute marketing strategy that focuses on new partner acquisition and ultimately drives partner engagement/activation;
  • Help drive new end user sales and retention within partner programs;
  • Drive channel communications to better reach partner segments with compelling content supporting channel sales efforts;
  • Identify wins from other marketing programs that can be applied to channel programs;
  • Implement channel campaigns to expand market share and pursue growth targets with existing partners;
  • Own the partner event strategy, including sponsorship, planning, communication outreach and follow-up campaigns around local and national events;
  • Promote and drive adoption through ongoing education about new and existing programs to channel marketing and sales.

What you'll need:

  • Experience in the SaaS industry is required, with experience in the MarTech or CRM space strongly preferred;
  • At least three years of experience within channel marketing;
  • A true generalist mindset and approach with the willingness and desire to take on marketing related tasks; should be excited by the idea of being a multi-function marketing resource in support of the Channel business;
  • Analytical mindset - you enjoy digging into the data behind the results you’re driving and to identify opportunities and measure success using performance metrics;
  • Strong verbal and written communication and demonstrated ability to drive business results through collaboration and influence in a cross-functional environment;
  • A strong work ethic. You’ll need to balance quality and productivity to produce your best work while remaining nimble;
  • Ability to work at both the strategic and tactical levels; you should have a strategic mind set with flawless execution skills.

We continually invest in our employees and offer comprehensive benefits including 100% coverage of your medical premiums and 50% for dependents, open vacation policy, fully paid maternity and paternity leave, 401k matching, catered lunches every day in a kitchen stocked with snacks and fresh fruit, free CTA or Metra passes, and a DIVVY bike membership (to name a few). At ActiveCampaign, we are committed to maintaining a culture that is inclusive and diverse. Our colleagues foster an environment that is warm, supportive, and helpful where we treat each other exceptionally well. We are looking to add curious, driven, and creative individuals to our team who are ready to grow with us!

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Location

Beautiful Chicago Loop Office overlooking State Street with views of the lake and Millennium Park and is minutes from the Metra & CTA.
1 N. Dearborn, Chicago, IL 60607

What are ActiveCampaign Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Daily Meals Provided
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs

Additional Perks + Benefits

Life/Disability Insurance. Catered Lunches. Open Vacation Policy. Relocation Packages. Dual monitor & stand-up desk workstation. FOND Membership. Work/Life Balance. Competitive Salaries.

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