PEAK6
PEAK6 is not your typical investment firm.
Hybrid

Senior Digital Marketing Analyst

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PEAK6 is a leading investment firm headquartered in Chicago. More than 20 years ago, we were one of the first firms to develop sophisticated proprietary technology in our trading business. Today, we leverage our technical ingenuity and operational ability across a number of investment areas, spanning early- to mid-stage growth capital, operational control, trading, and sports management, with an eye toward providing value to the customer. Over the years, we have built and operated several leading financial technology firms including OptionsHouse (sold to General Atlantic in 2014), and today our team includes a digital wealth clearinghouse, an outsource provider of flood insurance, a Premier League soccer team, a value investment arm, an incubation lab, and more.


ABOUT THE ROLE
As a member of the marketing team at PEAK6, you’ll have a big impact on the firm’s growth. Marketing has a broad mandate at PEAK6, from helping to evaluate and launch new business opportunities to positioning the firm internally and externally for success. You’ll be exposed to a range of new challenges, with plenty of opportunity to enhance your skills. You’ll work across the entire business and product lifecycle, from helping shape development to driving launch and commercialization to growing adoption and setting up operational excellence at more mature businesses. We are looking for a creative, analytical, collaborative marketer to join our fast-growing team.


You’ll be responsible for:

  • Executing on the PEAK6 marketing strategy, from helping us grow brand awareness to
    delivering new assets to ​managing conversion rate optimization experiments
  • Owning digital marketing testing programs and collaborating on broader evaluation
    processes as we explore and validate new product / business venture opportunities
  • Executing on customer acquisition initiatives that support the launch of new opportunities
    across the funnel, including both B2B and B2C
  • Measuring the efficacy of various marketing initiatives, delivering reporting packages, and
    helping devise strategies to accelerate and improve ROI
  • Managing or learning about new marketing channels to drive traffic, new users, and
    revenue
  • Recommending new tools or technologies to improve our marketing stack
  • Collaborating on email, content, and social marketing initiatives as well as assisting with
    customer acquisition communications from brand to pitchdecks

You’ll gain loads of experience in this role but before you do, you should have:

  • 3+ years in marketing, preferably with experience in start-ups or launching new products
    or businesses
  • Hands-on experience crafting, executing, and optimizing digital and email marketing
    campaigns
  • Track record of success using data to drive decision-making, an ability to devise metrics
    and measure results that tie directly to company goals and lead to a thoughtful point of
    view for how to take products to market
  • Great communications and writing skills
  • Strong sense of urgency
  • Great attention to detail and desire to sweat the small stuff and willingness to adapt
    on-the-fly
  • Tolerance for ambiguity
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What are PEAK6 Perks + Benefits

PEAK6 Benefits Overview

At PEAK6, you’ll find flexibility with our work-life balance, collaborative spirit, and the ability to cater to your strengths while having opportunities to cultivate new ones.

At PEAK6 we’ve created a company that not only does great work, it’s also a great place to work. PEAK6 employees enjoy the generous health, vision, and dental insurance plans and matching 401(k) programs you’d expect from a company consistently rated one of “Chicago’s Best and Brightest Employers.” And, then some.

We offer a formalized mentorship program for entry-level trading associates and software engineers, as well as several internships and bootcamps for college students. We make diversity, equality, and inclusion a focus and have invested in a vibrant philanthropy program to support the communities where our people live and work.

Culture
Partners with nonprofits
PEAK6 offers coordinated volunteer and philanthropic opportunities throughout the year including, Go Red For Women, Socktober, Filling in the Blanks Backpack Drive, Matching Gifts, and Holiday Giving.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Diversity employee resource groups
POWHER seeks to amplifying women’s voices through the knowledge of money.  BRIDGE, Black Resourceful Individuals Dissolving Gaps Everywhere
Health Insurance + Wellness
Flexible Spending Account (FSA)
We offer generous medical, vision & dental plans, including Preferred Provider Organization (PPO) and Health Savings Account (HSA) options.
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
We offer annual wellness screens and flu shots at no additional cost to employees.
Mental health benefits
Offering Ginger, emotional well-being, and mental health apps to employees and their dependents ages 18 and older. GuidanceResources, is an employee assistance program to help with life's challenges.
Financial & Retirement
401(K)
401(K) matching
Performance bonus
Charitable contribution matching
PEAK6 offers a Matching Gift Program to encourage employees to become active in the support of non-profit organizations and to have a voice in determining the recipients of charitable contributions.
Child Care & Parental Leave
Family medical leave
PEAK6 offers up to 12 weeks of unpaid, job-protected leave per year, as well as maintained health benefits, for any employee eligible under the Family and Medical Leave Act (FMLA).
Adoption Assistance
PEAK6's adoption assistance program provides employees with reimbursement for up to $5,000 (per child) of adoption expenses.
Vacation + Time Off
Generous PTO
PEAK6's vacation policy includes three weeks of PTO, plus 5 personal days. Employees with 5 years of service accrue four weeks of PTO, plus 5 personal days.
Sabbatical
Employees with 10+ years of service can apply to take an 8-week Sabbatical, as well as adding up to 4 weeks of accrued PTO.
Paid holidays
Whenever the U.S. financial markets are closed, PEAK6 is closed.
Office Perks
Commuter benefits
PEAK6 offers pre-tax commuter benefits for all employees through WageWorks, as well as a Zipcar discount.
Company-sponsored outings
PEAK6 has themed social events throughout the year as well as a popular annual company party known for featuring surprise, high-profile stars like Imagine Dragons, The Chainsmokers, and Keith Urban
Free daily meals
For three Fridays a month, employees enjoy noshing on bagels. For the remaining Friday, employees are treated to a free "Expiration Date" lunch.
Free snacks and drinks
PEAK6 has a fully-stocked kitchen that includes a cereal bar, coffee bar, a variety of healthy food choices and drinks, as well as an abundance of snacks to put a rumbling stomach to rest.
Some meals provided
Company-sponsored happy hours
The Culture Club at PEAK6 works to host themed social events throughout the year.
Onsite office parking
Recreational clubs
We sponsor various teams based on employee interest, such as: table tennis, beach volleyball, soccer, kickball, flag football, dodgeball, and whirlyball.
Relocation assistance
We offer relocation assistance plans for new employees and their families.
Fitness stipend
PEAK6 offers free yoga classes to Chicago employees at Bottom Line Yoga, which are currently conducted via Zoom.
Onsite gym
Employees have access to the FFC-affiliated gym located in the Board of Trade at a discounted rate and free access to yoga classes at Bottom Line Yoga.
Professional Development
Job training & conferences
PEAK6 is firmly committed to learning and development as a way to grow and develop employees.
Tuition reimbursement
At the discretion of management and after completing one full-year of employment, we reimburse up to $8,000 per employee each calendar year for certifications and other educational programs or degree.
Promote from within
Mentorship program
Continuing education stipend

Additional Perks + Benefits

We have a dedicated team of employees who volunteer to be a part of our Culture Club. This group works to connect employees through delightful experiences while making a positive impact on PEAK6 life. The Culture Club plans many social and philanthropic employee events throughout the year.

We host bi-annual Hackathons as a collaboration of our technology, trading, support and analytics teams to develop, build, and present new ideas to the firm. The teams are free to explore solutions to problems in and outside of the day-to-day work. Winning Hackathon solutions are frequently deployed and tested in the firm.
Additional perks include:
-Matching gift up to $1000/employee/year
-Free semi-monthly massage day
-Free monthly manicures, pedicures, and mens clip and clean
-Free onsite/Zoom yoga
-Discounts: Lasik eye surgery, Zipcar, Dell computers, local hotels

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