Global Product Marketing Director at iManage

| Chicago
!Sorry, this job was removed at 12:25 p.m. (CST) on Thursday, February 13, 2020

Being a Global Product Marketing Director means…

You will help transform our organization to be audience-centric and be deeply committed to understanding our buyers and engaging them in new ways. You will sit between business strategy, product management, sales and a diverse audience from end-users to IT and C-Suite leaders. 

In partnership with the wider global marketing team, you’ll be responsible for crafting the strategy, positioning, messaging and GTM marketing plans with a focus on infusing our RAVN Artificial Intelligence across our full platform. You will be the storyteller both internally and externally capturing the hearts and minds of the audience that will drive our reputation and demand for the solution. Our RAVN solution provides cutting-edge AI software to automatically organize, discover and summarize documents for thousands for professionals. As the Product Marketing Director, you will partner with a cross-functional team to plan and execute GTM plans to illustrate these benefits, drive demand and influence sales pipeline.

This role reports to the Vice President of Marketing.

iM responsible for…

  • Strategic Planning: Leading market and competitive research and driving prioritized business cases for specific vertical or functional segments of a proposed target segment - expanding either the product, geographic or industry footprint. Crafting the segmentation, positioning and messaging that builds a successful go-to-market plan.
  • Thought Leadership: Being an active vocal proponent in the market by speaking and influencing prospects, clients, conference attendees, analysts, bloggers, press and employees - in person and through social media. 
  • Demand Generation: In collaboration with Product Management and Demand Generation teams, translating strategy into compelling value propositions and business outcomes-based messaging that fuel high impact campaigns and content. Contributing to the development of industry-specific and function-specific sales tools across the buyer journey including ROI, case studies, best practice guides, e-books, blog posts and social media in support of thought leadership in target segments. 
  • Sales Enablement: Partnering deeply with Sales from planning through execution. Contributing to the development of sales plans and enablement tools to ensure they reflect the market insights, product strategy and competitive position. Training sales on messaging and marketing plans.
  • Cross-Functional Team Leadership:  Leading and orchestrating a cross-functional team of marketing, product, sales, and support teams to ensure full alignment and partnership against the GTM plan.
  • Analytics and Learning: Conducting marketing research and provide honest analysis of market position and executed marketing plans. Presenting findings to key stakeholders to identify opportunities and apply learnings for continuous improvement in our product and GTM strategy. 

Success Criteria

  • Thought Leadership Reputation impact (press/social/analyst coverage)
  • Product Revenue and Share
  • Demand Waterfall Metrics
  • Content contribution

iM Qualified Because I Have...

  • 10 years in relevant product marketing, industry or audience marketing preferably in legal, finance or compliance markets.
  • Experience with enterprise software for Enterprise Content Management, Content Services, Enterprise Legal Content, Document Management, AI and Search preferred.
  • Experience working in complex sales cycles with multiple buyers including IT, Line of Business Leaders as well as C-Suite and Channel partners.
  • The ability to manage multiple, complex priorities within demanding timeframes.
  • Experience working with audience-centric and marketing automation (Marketo, Eloqua) lead campaigns to optimize user experience and conversions
  • A Bachelor’s degree in Marketing, MBA preferred
  • Strong presentation and writing
  • Experience converting research, customer insights and industry trends into compelling messaging and stories
  • Experience analyzing win/loss and pipeline behavior to detect breakdown in marketing programs and sale process
  • Strong interpersonal skills able to lead cross-function, virtual teams
  • Strong planning and process orchestration

About iManage

iManage combines artificial intelligence with content and email management to free, secure, and understand information. Over 3000 companies and 1 million users worldwide rely on our market-leading software to share and protect their most valuable data. Our work is not always easy but it is ambitious and rewarding.

So we’re looking for people who love a challenge. People who are happiest when they’re solving problems and collaborating with the industry’s best and brightest. In exchange, we’ll make sure the work you do here is worth doing. That’s the iManage way. It’s how we do things that might appear impossible. How we develop our employees’ strengths and unlock their potential. It’s how we find meaning in everything we do.

Whoever you are, whatever you do, however you work. Make it mean something at iManage.

Learn more at: www.imanage.com

Please see our privacy statement for more information on how we handle your personal data: https://imanage.com/privacy-policy/

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • ReactLibraries
    • ReduxLibraries
    • AngularLibraries
    • Node.jsFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • AngularFrameworks
    • KubernetesFrameworks
    • CassandraDatabases
    • Maria DBDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • RedisDatabases
    • TeradataDatabases
    • Google AnalyticsAnalytics
    • InVisionDesign
    • SketchDesign
    • FigmaDesign
    • JIRAManagement
    • TrelloManagement
    • SalesforceCRM
    • Adobe CampaignLead Gen
    • MarketoLead Gen

Location

With headquarters in the West Loop of Chicago, we have offices in London, Belfast, India, and the Bay Area!

An Insider's view of iManage

How would you describe the company’s work-life balance?

When it comes to work-life balance, life comes first, and our company knows this. It's great that I can take the time I need off to enjoy the "life" side.

Dave

Business Development

What does your typical day look like?

I learn something new everyday and I love that! iManage rewards growth with continuous opportunity for advancement and learning. Everyday is a day to tackle new challenges. I get to solve the industries toughest problems by using the latest cloud technologies.

Jaritza

Cloud Support Engineer

How does the company support your career growth?

Employees are given the freedom to expand and define their role. Everyone has their personal brand, and you can actually see how each individual plays an important part in our continued growth.

Grace

Cloud Renewals Program Manager

What is your vision for the company?

Our mission is to create a workplace that enables our employees to thrive and be happy. An environment where they can be their best selves, to grow professionally and intellectually. You are able to learn and try new ways of doing things; for example leveraging the latest technologies and applying them to solve interesting problems for our clients.

Neil

CEO

What’s the vibe like in the office?

My favourite thing about working for iManage is the people. The atmosphere in the office is always welcoming and friendly. It makes it more enjoyable working with people who are at all different levels in their career. The office has a good balance between senior and junior employees, all of whom are committed and passionate about the work they do.

Nadine

Software Engineer in Test

What are iManage Perks + Benefits

iManage Benefits Overview

Compensation and Benefits:
We offer competitive salaries based on market data. Our benefits include Health/Vision/Dental/Life insurance, 401k matching, performance bonuses, flexible working environment, and generous PTO.

Company Culture:
We have a collaborative open floor plan, casual dress code, company outings and team activities, happy hours, and offer commuter benefits!

Opportunity to learn new skills:
We're working with the latest tech, and you have the opportunity to work with the best and brightest. We offer training & development, lunch and learns, and constantly invest in our people. We also support getting qualifications and networking.

And More...
- Centrally located offices just short walks from major transit stations!
- We are in rapid growth stages, expanding FAST with no plans to slow down soon!
- Free snacks, breakfast on M/F, drinks + beer/wine
- Game room + Ping Pong table

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
iManage's team fitness initiatives include group Triathlon/Marathon training, step challenges, and more!
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
iManage offers pre-tax commuter benefits for all employees
Company Outings
Free Daily Meals
We provide free bagel breakfast on Monday, and Friday. Tuesday's we have Cereal or Oatmeal options. Wednesday's we offer healthy snacks in the afternoon! Thursday's are fresh fruit delivery days.
Game Room
iManage's game room is filled with Ping Pong, Foosball and many board games. Play at your own risk; The ping pong table gets COMPETITIVE!
Stocked Kitchen
Some Meals Provided
Breakfast provided a few days of the week! We also get healthy snack options delivered on Wednesdays.
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Every year we set aside a budget for each department to spend on further education and development opportunities. Continuous learning is core to who we are!
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Every year iManage nominates an "Employee of the Year" award; where the winner is awarded a stipend to spend on a trip of their choosing. Our most recent winner went to Hawaii all expenses paid!

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