Head of Brand Marketing

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Farmer’s Fridge was founded in Chicago in 2013 with the mission of making wholesome, delicious food easily accessible, so people can live a little happier and healthier. Our network of 300+ software-enabled smart Fridges vend handcrafted salads, grain bowls, sandwiches, and more. We are striving to change the food system from the ground up – one Fridge at a time. 
At our core, we are a team that cares – about the business, the impact our product makes, and about each other. We are data-driven, innovative, and quick to move on a good idea. Transparency and collaboration are key to our process, as Farmer’s Fridge is a fast-paced work environment where things are always evolving. We’re proud to have a tight-knit team where people bring their A game every day. 

Various team and company social events and town halls keep us connected to each other as well as aligned and focused on our short and long term goals. We’re opening Fridges weekly across the country and are looking for people with passion, ingenuity, and moxie to join our team and help us fulfill our mission of making healthy food as accessible as a candy bar!

As the Head of Brand Marketing, you will lead the team responsible for enhancing the Farmer’s Fridge brand. This will support all departments spanning branding approach and production for Consumer, Business and Employment. You will directly supervise the areas of creative, public relations and social media. For each, you will establish and promote the strategy and standards while seeking continual rigor in execution and ongoing process improvements. In addition, you will drive measurement of how our brand is perceived by potential customers and opportunities for improvement. The result will be a strong, consistent brand identity and voice that resonates with our customers and company values; growing market awareness wherever we operate; and positive brand associations.

What are we looking for in a Head of Brand Marketing?

  • Obsessed with the customer to understand their needs and drivers and ensure we consistently delight them
  • Hypothesis and data driven in order to inform the development of new tactics and approach every change as an opportunity for learning and insights
  • Comfortable with direct ownership and accountability for achieving KPIs and business results
  • Combines strong people leadership, mentorship and development with the ability to assume direct ownership where needed
  • Strong communicator who collaborates well across the entire company and with all levels of leadership
  • Ability to balance strategic thinking with execution of plans and bias for action
  • Comfortable working in a fast-paced, dynamic environment -- and excited to be a part of shaping who we become
  • Effective leader who can hire, develop, empower and manage a high performing team

Within 1 month you will:

  • Complete onboarding: learn our mission and values, meet the team and set priorities
  • Ground your understanding of customer needs and opportunities by digesting existing company research and dashboards
  • Take over leadership of brand marketing initiatives and processes

Within 3 months you will:

  • Assume full ownership of developing activities for our brand marketing playbook
  • Begin to show measurable results and progress from initial activities

Within 6 months you will:

  • Establish a brand marketing vision and strategy and evangelize its use across departments
  • Find ways to ensure the team is improving its productivity and quality of deliverables

Within 12 months you will:

  • Demonstrate consistent ability to achieve established targets
  • Surprise us by identifying new ways to help the consumer team and overall company

Benefits at Farmer's Fridge: 

  • Traditional Benefits. Health, Dental, Vision, Life, Short Term Disability, Long Term Disability
  • 10 paid floating holidays
  • Generous paid time off policy
  • Daily Fridge Credits. You can enjoy these flat rate credits at any Fridge.
  • Monthly cell phone credit
  • 401(k) + Company Match 
  • Volunteer Opportunities. We love to engage with our community and participate in events that are aligned with our mission
  • Regular team celebrations for company milestones and other special events

Farmer’s Fridge is an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

View our disclosures related to External Agencies and Applicants below: https://www.farmersfridge.com/careerdisclosures

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Located in the Kinzie Industrial Corridor, we’re at the epicenter of the startup community. Find coffee shops, breweries, and inspiration all around.

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