Job Description At JPMorgan Chase, we are working hard to drive a culture of diversity, equity and inclusion (DEI) across everything we do - from how we serve our clients and develop products and services, to the ways we help communities and support our employees. We are seeking an ambitious Senior Associate of Channel Planning to lead the development and delivery of media strategies tied to Firm wide programs across Diversity, Equity & Inclusion (DEI), Corporate Responsibility (CR) and Line of Business Inclusive Marketing initiatives.
This role will sit within the Paid Media Center of Excellence and partner closely with a team of marketing professionals across strategy, brand, analytics, research, and communications to amplify our key impact pillars rooted in Financial Health, Business Growth and Entrepreneurship, Careers and Skills, Community Development and Sustainability.
As a member of the broader Paid Media team, this role is responsible for 3 key areas of focus:

• Channel Planning - steward the media planning process as the central connection point between strategy, lines of business, data and analytics, COE disciplines and external agencies
• Partnership Building- facilitate and execute partnerships with media publishers that deliver on marketing priorities
• Internal Education - assist in the education of internal marketing stakeholders on the emerging media landscape and provide strategic points of view on opportunities in the context of media trends and the competitive landscape

Key Responsibilities at a Glance

• Partner with internal paid media and external media agencies to build media strategies that deliver business impact and measure and report on performance across media channels
• Ensure data driven marketing efforts are integrated into measurement plans for test and learn opportunities that deliver on marekting objectives and ladder into the broader enterprise learning agenda
• Manage multiple agency and LOB contacts in the planning and execution of paid media activity
• Mange media budgets and deliver efficiencies through agency stewardship and publisher governance
• Maintain a strong focus on operational controls and efficiencies

Qualifications and Skills:

• 4+ years of marketing experience in paid media, advertising technology, or digital advertising preferred.
• Experience in the Financial services and/or highly regulated category preferred
• Track record of working on high profile launches and stewarding the communication planning process and experience
• Excellent relationship skills, highly collaborative; can build rapport and credibility, and can drive desired business outcomes
• Ability to translate technical concepts into presentations that can be understood by non-technical individuals
• Exceptional partnering skills required to navigate a large organization

About Us Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
The health and safety of our colleagues, candidates, clients and communities has been a top priority in light of the COVID-19 pandemic. JPMorgan Chase was awarded the "WELL Health-Safety Rating" for all of our 6,200 locations globally based on our operational policies, maintenance protocols, stakeholder engagement and emergency plans to address a post-COVID-19 environment.
As a part of our commitment to health and safety, we have implemented various COVID-related health and safety requirements for our workforce. Employees are expected to follow the Firm's current COVID-19 or other infectious disease health and safety requirements, including local requirements. Requirements include sharing information including your vaccine card in the firm's vaccine record tool, and may include mask wearing. Requirements may change in the future with the evolving public health landscape. JPMorgan Chase will consider accommodation requests as required by applicable law.
Equal Opportunity Employer/Disability/Veterans
About the Team Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.