Product Marketing Associate, Data & Research

| Chicago

Morningstar is committed to providing independent investment research and great products that help investors reach their financial goals. It is a serious responsibility to represent the investor’s best interests at all times. One way we achieve this is by providing investors and those that support them the data, research, and applications they need to live up to this expectation.

 

We are looking for a Product Marketing Associate to join our team, who can add value to integrated marketing campaigns and go to market strategies. This role will help in shaping and executing the marketing of our IP-driven Data & Research assets that drive the differentiation and success of Morningstar’s business.

 

This role will be involved in launching new products, crafting compelling value props/positioning/messaging, developing go-to-market strategies, building compelling sales enablement materials, deploying integrated marketing campaigns, and driving measurable business growth. You will work across multiple audience segments and Morningstar solutions. Successful candidates will thrive on building cross-functional relationships and interlocks. This role reports to the head of marketing for Data, Research, and Indexes.

 

Responsibilities include:
* Help craft go-to-market strategies and related messaging, positioning, and points of differentiation
* Contribute to product launches and the development of sales enablement materials
* Support creation of integrated marketing campaigns that increase demand and retention for key offerings
* Coordinate and execute tactics across a variety of channels, including but not limited to inbound/content marketing, email campaigns, webinars, blog posts, social media etc.
* Utilize digital model to help drive qualified leads and expand our footprint in an evolving market
* Measure and analyze success of marketing tactics using reporting tools
* Partner with/collaborate across marketing, product, sales, support, and finance to develop and execute successful multi-channel marketing campaigns
* Help execute successful internal and external events
* Continuously learn and develop deep subject matter expertise of Morningstar solutions, industry trends, prospect profiles, and marketing best practices  

 

Qualifications:
* 2 years of relevant experience, with sales enablement, content marketing, and/or digital experience in a B2B environment preferred
* Passion for marketing and demonstrated interest in marketing career
* Experience in financial services, technology, and/or product marketing a plus
* Detail-oriented with strong organization and project management skills
* Confident self-starter with ability to work in matrix organization
* Bias for action
* Experience or willingness to learn in an Agile environment and using Jira, Eloqua, Tableau, Salesforce, Adobe Experience Manager, Google Analytics, On24, wikis, and Yammer
* Critical thinker with a passion for writing
* Degree in Marketing, Communications, or related field

 

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Technology we use

  • Engineering
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Location

22 W. Washington , Chicago, IL 60602

What are Morningstar Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Company sponsored family events
Acme co. sponsors family oriented events Annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, Career mentoring, Leadership mentoring.
Continuing Education stipend
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Compensation at Morningstar is more than a salary. It’s about making positive contributions to both life and work. We give our diverse workforce the choice and flexibility they need to maintain their health, retirement plans, time, and professional growth.

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