Senior Marketing Operations Manager, Martech Platforms

| Remote
Employer Provided Salary: $167,000-$219,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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About Us
At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world's largest networks that powers approximately 25 million Internet properties, for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine's Top Company Cultures list and ranked among the World's Most Innovative Companies by Fast Company.
We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!
Available Locations - Remote US
We're seeking an experienced marketing operations professional to be the bridge between Marketing and IT. This position will play a crucial role in ensuring the maximum utilization of our marketing technology stack by developing strategies, implementing best practices, and collaborating with teams across the organization.
Key Responsibilities

  • Serve as the primary liaison between Marketing and IT, acting as the single point of contact to consolidate and prioritize all IT requests originating from the Marketing department
  • Collaborate closely with Marketing teams and enable proactive alignment and prioritization of Martech platform initiatives on a quarterly basis to manage their plans and expectations
  • Spearhead the strategic direction and architectural framework for diverse Martech platforms, encompassing Chat, webinar, direct mail, microsite as well as be the primary liaison to managing the Marketo and integration into the components of the Adobe Experience Platform such as Target and Customer Data Platform (CDP), along with Iterable
  • Champion customer advocacy initiatives within the Martech landscape, ensuring that customer-centric perspectives are integral to platform strategies and implementations
  • Oversee the accurate capture and seamless flow of data within Martech platforms, guaranteeing data integrity and optimizing data-driven decision-making processes
  • Drive the formulation and execution of a visionary roadmap for Martech, taking charge of product management, feature releases, and enhancement capabilities
  • Lead the annual IT Annual Operating Plan (AOP) process, aligning Martech strategies and initiatives with broader organizational goals and budgetary considerations
  • Engage with diverse stakeholders including Marketing, IT, Engineering, and other relevant departments to foster collaborative Martech strategies and implementations
  • Proactively drive the utilization of intake solutions and ticket management (ie: Jira), enhancing operational efficiency and streamlining workflows within the Martech ecosystem


  • Minimum 8 years of experience in marketing operations and/or marketing technology, with a strong focus on tools such as Chatbot (Drift/Qualified), Webinar, Direct Mail, microsites, and other demand gen focused technology
  • Must have extensive experience with Marketo and previously owned and administered Marketo
  • Exceptional communication skills to effectively communicate technical information to both technical and non-technical executive stakeholders
  • A collaborative approach and the ability to work well in a fast-paced environment, partnering with stakeholders from various departments such as marketing, engineering, and IT
  • A commitment to staying current with the latest trends and best practices in marketing technology

Compensation may be adjusted depending on work location.

  • For Colorado-based hires: Estimated annual salary of $167,000 - $204,000
  • For New York City, Washington, and California (excluding Bay Area) based hires: Estimated annual salary of $171,000 - $209,000
  • For Bay Area-based hires: Estimated annual salary of $179,000 - $219,000

This role is eligible to participate in Cloudflare's equity plan.
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits

  • Medical/Rx Insurance
  • Dental Insurance
  • Vision Insurance
  • Flexible Spending Accounts
  • Commuter Spending Accounts
  • Fertility & Family Forming Benefits
  • On-demand mental health support and Employee Assistance Program
  • Global Travel Medical Insurance

Financial Benefits

  • Short and Long Term Disability Insurance
  • Life & Accident Insurance
  • 401(k) Retirement Savings Plan
  • Employee Stock Participation Plan

Time Off

  • Flexible paid time off covering vacation and sick leave
  • Leave programs, including parental, pregnancy health, medical, and bereavement leave

What Makes Cloudflare Special?
We're not just a highly ambitious, large-scale technology company. We're a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare's enterprise customers--at no cost.
Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.
Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one. We released to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here's the deal - we don't store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Sound like something you'd like to be a part of? We'd love to hear from you!
This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.

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Chicago, IL

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