Sr. Manager, Marketing B2B (Community)

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Chamberlain Group is a global leader in access solutions with top brands, such as LiftMaster and Chamberlain, found in millions of homes, businesses, and communities worldwide.
As a leader in the Smart Home industry, we boast one of the largest IoT install bases, with innovative products consisting of cameras, locks, card readers, garage door openers, gates and more, all powered by our myQ digital ecosystem.
Job Summary:
The Sr. Manager, Marketing B2B is expected to be an experienced marketer with a proven track record of developing impactful marketing programs and campaigns that drive high adoption of our products / services with our channels and end users. As a Sr. Manager, you will lead overall go to market planning for the assigned portfolio, including leveraging insights to identify optimal target audiences and developing value propositions and impactful launch plans that achieve business and revenue goals. You will be skilled at working collaboratively with product and channel teams from early stage development through launch and communicating our product's value to the market clearly, concisely, and in a compelling way to efficiently reach the target audience.
Minimum Qualifications:

• BS/BA degree in Marketing, Communications, or related field
• 10+ years of experience in B2B marketing or channel in a business that sells through dealers and distributors.
• Analytics - Performance marketing experience driving marketing strategy with a data-driven mindset
• Innovation - Proven experience in product and service marketing, launching new products, into new and existing channels and markets
• Agency - Experience managing vendor and agencies and/or internal creative teams
• Technology, hardware, SaaS experience
• Experience leading execution with internal creative teams and/or outside agencies
• Master's or MBA preferred

Knowledge, Skills, and Abilities:

• Demonstrated bias to action, taking initiative to solve business problems proactively and create new best practices where the business demands
• Demonstrated ability for fast paced, data-driven decision making with knowledge of basic statistical testing and analysis
• Ability to travel up to 25% of the time mainly in North America

Essential Duties and Responsibilities:

• Develop and execute data-driven go to market strategies and new product launch plans that achieve business goals and financial objectives
• Leverage insights to identify optimal target audiences and develop approaches to efficiently reach and engage our customers
• Lead annual marketing planning, execution, and measurement for portfolio of products, craft briefs that appropriately guide the team to deliver impactful creative and channel execution
• Establish and maintain a pipeline of highly qualified leads for assigned area of business that can effectively support the growth objectives for the company
• Partner closely with integrated marketing team, including cross-functional representation across digital, social, email, creative, analytics, and channel marketing
• Analyze impact of communications and programs and provide actionable insights to optimize and improve overall performance
• Conduct market research and competitor analysis to ensure value propositions and marketing strategies differentiate our brand and products in the market
• Oversee development of all marketing programs and campaigns across the broader marketing team
• Maintain collaborative working relationship with product management by maintaining open communication channels, supporting initiatives with rich plans, and prioritizing activities and objectives where necessary
• Stay up to date with industry trends, best practices, and emerging marketing technologies to continuously improve demand generation strategies
• Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies

As a Sr. Manager you will:

• Motivate and lead a high-performance team by attracting, developing, engaging, and retaining team members
• Drive the performance management and compensation processes by communicating job expectations, monitoring and evaluating performance, providing feedback, and facilitating employee development per the company's policies
• Maintain transparent communication by appropriately communicating organization information to team
• Lead and motivate individuals and teams to create a workplace culture that is consistent with the CGI mission, vision, and values

This role will be hybrid out of our Oak Brook, IL headquarters.
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Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply. We're proud to be an Equal Opportunity Employer, and you'll be considered for this role regardless of race, color, religion, sex, national origin, age, sexual orientation, ancestry; marital, disabled or veteran status. We're committed to fostering an environment where people of all lived experiences feel welcome.
Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence [email protected].
NOTE: Staffing agencies, headhunters, recruiters, and/or placement agencies, please do not contact our hiring managers directly.