Zinnia (zinnia.com) Benefits Overview

Lead and execute social media strategy across organic, paid, and influencer channels. Create written, visual, and video content; manage content calendar, community engagement, campaigns, and influencer relationships. Run paid social campaigns and A/B tests, analyze KPIs (engagement, reach, traffic, leads, ROAS), produce reports, and collaborate cross-functionally with agencies, content, legal, sales, and analytics to ensure compliant, measurable growth.

Lead content strategy and governance for life, disability, and related insurance products. Build editorial roadmaps informed by SEO and customer needs, establish content frameworks and approval workflows, manage agency relationships, and partner with Legal, Compliance, Product, and Marketing to ensure accuracy, regulatory compliance, and business alignment.

The Associate II, Life Sales role involves managing inbound leads, guiding customers through applications, and collaborating with teammates to enhance the sales process in a remote environment.