Channel Sales Analyst - Convenience and Specialty

Job Description:

Position Summary 

The Channel Sales Analyst is responsible for providing comprehensive analytical and operational support to the Mars Snacking “On The Go” channel team. This includes the Convenience and ALT Retail/Specialty customers.  This role delivers critical reporting, analysis, and business insights that support achievement of revenue growth, profitability, assortment optimization, forecast accuracy and ad hoc business needs across both core and seasonal product portfolios. 

The Channel Sales Analyst develops a strong understanding of annual business planning processes, customer strategies, and company objectives. By leveraging data, analytics, and cross-functional collaboration, this role enables informed decision-making and supports execution of customer business objectives. 

Key Responsibilities

Reporting & Analytics  

Develop, maintain, and continuously improve reporting processes and analytical tools using Mars Snacking systems, including Power BI, Salesforce, Nielsen, R2D2, Salesforce (and other TPMs) and customer-specific portal data and systems (such as Sprout, Mpulse and Management Science Associates – distributor shipment data). 

Key responsibilities include: 

• Weekly and Period Sales Reporting (including Mpulse reports) 

• Gross Sales Value (GSV) and sales performance reporting 

• IVR Report generation and sign off each period using MSA data 

• Period Channel/Customer Business Review support  

• Tracking and management of Overheads including Ariba support for the team 

• Partnership on Ad hoc reporting and analysis with sales team 

• Close partnership with the Seasonal and Non-Seasonal Operations team and analysis/review of operation reporting and issue resolution as needed. 

• Provide analytical support as needed to Customer Marketing team to resolve issues and drive identified strategies 

• Manage the weekly updates on the volume call data. 

• Support the annual planning process as well as provide expertise and guidance in base planning throughout the year (R2D2/Salesforce/TPM). 

• Own and manage the channels TEAMS environment to ensure clarity of documentation.  Archive and streamline on an ongoing basis. 

• Act as a liaison between the IBP analyst, Sales infrastructure and provide expertise to the team on overall reporting tools. 

Business Insights & Decision Support 

• Analyze data from multiple sources to identify trends, risks, opportunities, and actionable insights. 

• Create and deliver reports that support team decision-making and business performance. 

• Support the development of customer solutions that deliver value for both Mars Snacking and the customer. 

Process Improvement 

• Identify opportunities to improve processes, reporting efficiency, and data accuracy. 

• Lead or support projects that enhance business performance and enable faster, more effective decision-making. 

• Recommend process enhancements that prevent issues, improve execution, and drive business growth. 

Cross-Functional Collaboration 

• Serve as a communication link & partner between internal stakeholders and customer team. 

• Build collaborative relationships across the sales organization and supporting functions. 

• Represent the customer team in internal meetings and customer-facing discussions, as appropriate. 

Operational Support 

• Support key sales operations activities, including deductions management, bill clearing, and post-audit administration. 

• Provide support for planning meetings, project commitments, and budget management activities. 

Technical Expertise 

• Develop and maintain expertise in available business systems, reporting tools, and data sources. 

• Utilize resources such as Nielsen, customer specific POS data, Power BI, and other analytical platforms to deliver meaningful insights and recommendations. 

• Stay current on reporting capabilities and best practices to improve business support and analytical effectiveness. 

Qualifications & Skills 

• Strong analytical and problem-solving skills with the ability to convert data into clear reports and actionable recommendations. 

• Advanced proficiency in Microsoft Office and business intelligence/reporting tools. 

• Experience working with Power BI, Salesforce, Nielsen, customer POS systems, or similar platforms preferred. 

• Strong attention to detail and commitment to data accuracy. 

• Effective written and verbal communication skills. 

• Ability to manage multiple priorities and meet deadlines in a fast-paced environment. 

• Strong collaboration and relationship-building skills. 

• Continuous improvement mindset with a focus on efficiency and business impact. 

Success Measures 

The Customer Sales Analyst will be measured on their ability to: 

• Deliver accurate, timely, and actionable reporting. 

• Improve forecast visibility and business insights. 

• Support revenue and profit growth objectives. 

• Improve process efficiency and reporting capabilities. 

• Enable stronger decision-making through data-driven analysis. 

• Build strong partnerships with internal and external stakeholders. 

The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.