Content & Campaign Specialist

Description
Bectran, Inc. is looking for a versatile marketing professional who can bridge content creation with technical campaign execution. You will play a role in crafting compelling content while assisting in the technical aspects of our digital advertising and multi-channel outreach programs. This position requires both creative writing skills and hands-on experience with marketing technology, paid media platforms, and campaign analytics.
Our ideal candidate thrives in a fast-paced B2B SaaS environment, can translate complex fintech concepts into engaging content, and has the technical chops to build, launch, and optimize campaigns across multiple channels. If you're ready to join a fast-paced company in a creative role and enjoy a high-growth atmosphere at the forefront of fintech, come join our team!
What You Will Do:
Content Development:

• Create clear, conversion-focused content for email campaigns, sales collateral, web pages, blog posts, product documentation, and ad copy
• Conduct industry and competitor research to inform content strategy and positioning
• Collaborate cross-functionally with product, sales, and customer teams to gather insights and ensure technical accuracy
• Maintain and optimize existing content based on performance data and product updates

Campaign Execution & Technical Marketing:

• Build, launch, and manage paid advertising campaigns across Google Ads, and other B2B platforms
• Execute multi-channel outreach programs, including email sequences, retargeting, and ABM campaigns
• Work with marketing automation platforms to build workflows and nurture sequences
• Monitor campaign performance, conduct A/B testing, and optimize based on conversion metrics
• Coordinate campaign calendars and ensure content aligns with promotional activities

Requirements
What You Need to Be Successful:

• Bachelor's degree in marketing, communications, or related field
• 2-3 years of experience in B2B marketing, ideally in SaaS or fintech
• Proven track record writing technical/product content that drives conversions
• Hands-on experience managing paid advertising campaigns (Google Ads, etc.)
• Proficiency with marketing automation platforms and CRM systems
• Strong analytical skills with the ability to interpret campaign data and adjust strategy
• Experience with email marketing platforms and multi-channel campaign execution
• Self-starter who can manage multiple projects independently
• Detail-oriented with excellent organizational and communication skills

Who We Are:
Since its inception in 2010, Bectran has pioneered cost-effective credit management and accounts receivable automation solutions for all sizes of organizations. Bectran's SaaS solutions - credit, collections and accounts receivable - provide seamless user experiences across various industries and empower users with robust credit evaluation services, providing more oversight, control and efficiency to companies of all sizes.
Our dedication to improving the efficiency of the order-to-cash cycle has helped companies cut down the time to process and approve credit by over 90% while significantly lowering the risk of default. We are committed to helping businesses make the transition to powerful SaaS technology solutions that save you time and money.
Compensation & Benefits:
In accordance with Illinois' pay transparency requirements, we are committed to providing clear compensation information. The pay range for this position is $55,000 to $65,000 annually. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Pay ranges are subject to change based on evolving market conditions or business needs.
In addition to competitive pay, Bectran offers a comprehensive benefits package, which includes:

• 100% paid medical coverage through Blue Cross Blue Shield (choice of PPO and HSA plans).
• 100% paid dental, vision, and life insurance through Principal.
• Options to participate in Health Savings Account (HSA) and Flexible Spending Account (FSA) plans.
• Short-term and long-term disability (STD/LTD) plans available for employee election through Principal.
• Retirement savings plan with a 401(k) offering Roth and traditional contributions through Principal.
• 15 days of Paid time off (PTO) and 8 holidays off annually.

EEO Statement:
Bectran is an equal employment opportunity and affirmative action employer. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, we comply with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Bectran embraces diversity and promotes a culture of equity and inclusion where every individual is empowered to thrive. Employees are valued for their skills, experience, and unique perspectives. This commitment is reflected in our company policies and practices and is a fundamental principle of how we conduct business.
Application Instructions:
To apply, please submit a resume through the listed posting or at our webpage: https://recruiting.paylocity.com/recruiting/jobs/All/e1e0b11b-1e4a-4390-8ed5-be5ffdff3a33/Bectran-INC. Applications will be accepted until the position is filled, or the posting is removed. This position does not offer visa sponsorship now or in the future. Applicants must be authorized to work in the United States without current or future sponsorship.
Applicants with disabilities may contact us at [email protected] to request reasonable accommodations during the hiring process.
As Bectran continues to expand in the Fintech SaaS industry, we are seeking intelligent, energetic, and skilled individuals to join our Marketing team. If you are ready to launch your career at an industry-leading company, we want to hear from you!