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Red Antler

Creative Producer - Lifecycle (Email/SMS)

Reposted Yesterday
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Remote
Hiring Remotely in United States
60K-68K Annually
Junior
Remote
Hiring Remotely in United States
60K-68K Annually
Junior
Lead creative production and lifecycle email/SMS execution for DTC clients. Translate strategy into briefs, collaborate with copy/design/PM teams, build and QA emails, flows, and audience segments in ESPs, schedule and deploy campaigns, troubleshoot platform issues, and maintain organized account setups.
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Fat Earth, Red Antler's creative performance marketing partner, is looking for a Creative Producer - Lifecycle to own both the build and briefing sides of lifecycle marketing execution across our direct-to-consumer client portfolio.

In this hybrid role, you will lead creative production with a focus on Email/SMS campaigns, owning the briefing process and working hand-in-hand with account managers to translate strategy into clear direction for copy, design, and project management teams. You will also work directly in client ESPs to build, QA, and deploy emails, flows, and audiences with precision. This role requires the ability to move fluidly between creative collaboration and in-platform execution, and take both seriously.

Our ideal candidate is organized, communicates clearly, and brings genuine care to the details of every deliverable they ship. You know what good looks like in a brief and in a deployed email.

Job Responsibilities

Briefing and Creative Production

  • Lead creative production for assigned client accounts, translating lifecycle strategy into tight, actionable briefs for copy, design, and project management teams
  • Support dedicated account management with strategy creation and completion
  • Partner closely with dedicated account managers to understand client goals and ensure every brief accurately reflects strategic intent and brand voice
  • Collaborate day-to-day with Fat Earth's copy, design, and PM teams alongside current creative producers and specialists to move deliverables through production efficiently
  • Own internal creative reviews together with account managers, holding a high bar for quality before work reaches the client
  • Step in across accounts as needed to fill production gaps, support the broader lifecycle team, and ensure nothing falls through the cracks
  • Monitor ESP platform updates, lifecycle industry trends, and deliverability best practices, bringing relevant insights back to the team

Build and Deployment

  • Build emails, templates, flows, and audience segments directly within client ESPs, owning accuracy and consistency from start to finish
  • Own QA across all deliverables before deployment, testing emails, reviewing rendering, links, ALT text, logic, personalization, and list targeting with a fine-tooth comb
  • Schedule and deploy campaigns and automations on behalf of clients, treating every send as a precision exercise
  • Troubleshoot issues within ESPs as they arise, including list logic, flow behavior, template rendering, and send configuration
  • Maintain organized, well-documented account setups within each platform to support team visibility and continuity

Qualifications

  • Bachelor's degree
  • 2+ years of experience at a creative or marketing agency, with direct experience briefing work to creative teams
  • 2+ years of hands-on experience working in ESP platforms. Klaviyo experience strongly preferred; familiarity with HubSpot, Mailchimp, Iterable, Customer.io, or similar platforms a plus
  • Comfortable owning both the build and briefing sides of email production without losing quality on either end
  • Strong communicator with a collaborative, low-ego approach to working across internal teams and with external clients
  • High attention to detail and a consistent track record of shipping work accurately and on time
  • Experience managing multiple accounts or workstreams simultaneously within project

Compensation:

  • Total Cash Compensation: $60,000 - $68,000 per year
  • Healthcare
  • 401k
  • Unlimited PTO

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