The Digital Specialist, Paid Social manages and optimizes paid media campaigns for nonprofit clients across Meta, LinkedIn, and TikTok, analyzing performance and delivering insights.
The Digital Specialist, Paid Social will support a portfolio of nonprofit clients by managing and optimizing paid media campaigns across Meta platforms (Facebook/Instagram), LinkedIn and Tik Tok. In this role, you’ll build and refine ad campaigns, manage accounts with precision, and deliver performance insights that drive real-world impact. You’ll work closely with account managers and nonprofit partners to align strategy with outcomes, while staying sharp on platform trends, compliance, and best practices.
Responsibilities
- Build, launch, and optimize paid campaigns on Meta (Facebook/Instagram), TikTok and LinkedIn Ads. This includes writing ad copy and testing creative assets in partnership with internal teams.
- Strategically manage Meta and LinkedIn Ad accounts and budgets to ensure full utilization and compliance.
- Analyze campaign performance and provide actionable insights using platform dashboards and Google Analytics.
- Build monthly or quarterly reports ad present results to internal teams and/or clients.
- Collaborate with account managers and nonprofit clients to align campaign goals with mission impact.
- Stay current on platform updates, algorithm changes, and nonprofit advertising best practices.
Qualifications
- 2+ years of digital marketing experience in an agency environment, executing within Meta and LinkedIn ads platforms.
- Meta Blueprint Certification and/or LinkedIn Marketing certifications strongly preferred, but not required.
- Proficiency with Google Ads, Search, Display, Video, and Analytics would be a bonus!Strong written and oral communication skills.
- An undeniable passion for digital marketing and the nonprofit space.
- An aptitude for organization and ability to work independently in a remote environment and manage multiple accounts/projects simultaneously.
- A diverse perspective and a collaborative nature.
- An entrepreneurial and independent spirit.
Top Skills
Google Ads
Google Analytics
Linkedin Ads
Meta Ads
Tiktok Ads
Similar Jobs
Fintech • Financial Services
The Inside Channel Account Manager will manage a portfolio of small to medium-sized ISOs, executing sales strategies and driving revenue growth through effective account management and relationship building.
Artificial Intelligence • Fintech • Healthtech • Software
The Product Security Engineer at Cedar will develop security tools, advise product engineers, and enhance workflows to ensure secure software development while fostering collaboration and communication with teams.
Top Skills:
AWSBashGoGraphQLGrpcHTTPPythonTerraform
Blockchain • Fintech • Payments • Financial Services • Cryptocurrency • Web3
As a Lead Product Designer, you will design cohesive systems like Authentication and Billing, enhancing usability while managing technical complexities and ensuring design quality across Circle's platform.
Top Skills:
Figma
What you need to know about the Chicago Tech Scene
With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.
Key Facts About Chicago Tech
- Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
- Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
- Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
- Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory
