Merkle Logo

Merkle

Manager, Digital and Programmatic

Posted 21 Days Ago
Be an Early Applicant
In-Office
2 Locations
64K-110K Annually
Mid level
In-Office
2 Locations
64K-110K Annually
Mid level
Manage digital media planning and programmatic strategy, oversee client communications, train specialists, and optimize media campaigns across various platforms.
The summary above was generated by AI

Job Description:

As a Manager, Digital and Programmatic, you will focus on strategic media planning and management across paid media. This will be a role focused on Digital and Programmatic, but also exposed to mobile DSP, video DSP, direct publisher, and Connected TV buying. You will be a part of an innovative, fast-growing department focused on revolutionizing digital media planning and buying, in the context of a multi-channel data-driven approach. You will report to the Director, Digital and Programmatic.

Responsibilities:

  • Oversee the platform strategy, execution, performance and reporting of the media campaign across all buying platforms

  • Be your client's primary contact for display, responsible for building client-facing materials, presenting, and following through

  • Be the programmatic expert for your client on campaign performance and optimization providing insights into the best strategies and tactics to achieve their goals

  • Build training materials and best practice documentation

  • Oversee the work of multiple specialists, train technical knowledge, and manage workflow.

  • Coordinate assets and tags with vendors and ensure campaigns are meeting KPIs

  • Manage MBAs and invoices, while overseeing client budgets and pacing across digital media portfolio

  • Consult and work with other cross-channel leaders in Search, Technology, Identity Management, Tracking, Analytics, and Measurement for seamless execution and the development of forward-thinking strategies and innovations

  • You will report to the Digital Media Director

Qualifications

  • 3+ years experience working in the digital media buying & planning space with focus a on programmatic strategy, execution, and People Based Marketing

  • Must have in-platform execution experience pulling the levers in DSP platforms (i.e. DV360, Google Ads, The Trade Desk, Amazon DSP,)

  • Passion for media and the technologies used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, and third-party ad tags

  • Experience against multiple media buying strategies: self-service, managed buyer, partner negotiations

  • Interest in data analytics and how that affects the bottom line

  • Experience with digital ads trafficking is required (Atlas, DCM, MediaMind)

  • Bachelor's degree from an accredited college or university

  • Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint

  • Professional client communication, both written and verbal

  • Enthusiasm for the future of brand advertising on the web and building that future with us

The annual salary range for this position is $64,350 -$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,

  • Life insurance,

  • Short-term and long-term disability insurance,

  • 401k,

  • Flexible paid time off,

  • At least 15 paid holidays per year,

  • Paid sick and safe leave, and

  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

#LI-AD2

#LI-hybrid

Location:

Chicago

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Top Skills

Amazon Dsp
Atlas
Dcm
Dsp Platforms
Dv360
Excel
Google Ads
Mediamind
MS Office
PowerPoint
The Trade Desk

Merkle Chicago, Illinois, USA Office

125 S. Clark Street, Chicago, IL, United States, 60603

Similar Jobs

3 Days Ago
In-Office
2 Locations
64K-110K Annually
Mid level
64K-110K Annually
Mid level
AdTech • Marketing Tech
The Manager, Digital and Programmatic oversees media campaigns, client communications, training specialists, and collaborates on cross-channel strategies to optimize digital media buying.
Top Skills: Amazon DspDsp PlatformsDv360ExcelGoogle AdsPowerPointThe Trade Desk
3 Days Ago
In-Office
2 Locations
64K-110K Annually
Mid level
64K-110K Annually
Mid level
AdTech • Marketing Tech • Software
The role involves strategic media planning and management across digital channels, focusing on programmatic buying, client interaction, and campaign optimization.
Top Skills: Amazon DspAtlasDcmDsp PlatformsDv360ExcelGoogle AdsMediamindMS OfficePowerPointThe Trade Desk
An Hour Ago
Hybrid
Chicago, IL, USA
19-22 Hourly
Internship
19-22 Hourly
Internship
Big Data • Fintech • Information Technology • Business Intelligence • Financial Services • Cybersecurity • Big Data Analytics
As an Accounting Intern, you will assist the US Markets accounting team with journal entries, reconciliations, and financial reporting, while participating in career development activities.
Top Skills: ExcelMicrosoft Powerpoint

What you need to know about the Chicago Tech Scene

With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.

Key Facts About Chicago Tech

  • Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
  • Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
  • Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
  • Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account