Lead and scale DemandFactor's marketing function across brand, demand generation, ABM, content, digital performance, analytics, and budget. Partner with Sales to drive full-funnel pipeline, manage KPIs and attribution, hire and grow the marketing team, and execute measurable, data-driven marketing programs.
DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.
We’re looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.
What you’ll do
- Own and execute DemandFactor’s marketing strategy
- Lead demand-gen, ABM, and digital performance programs
- Build a strong brand and high-impact content engine
- Partner closely with Sales to drive full-funnel results
- Manage marketing KPIs, analytics, attribution, and budget
- Build and grow the marketing team
What we’re looking for
- 7–10+ years in B2B marketing (demand gen, performance, growth)
- Proven success in driving measurable pipeline and ROI
- Experience building marketing functions from the ground up
- Strong analytical, strategic, and leadership skills
- Excellent communication and execution abilities
Why DemandFactor
- High-impact leadership role
- Full ownership and autonomy to shape marketing
- Data-driven, innovative environment
- Flexible, remote workplace
Similar Jobs
Big Data • Marketing Tech • Analytics
Leads portfolio marketing for data, analytics, decisioning, identity, fraud, and platform capabilities. Defines positioning and value propositions, aligns marketing with product roadmaps, supports regional go-to-market teams, develops sales enablement tools, leads product launches and adoption, uses commercial and product data to improve strategy, and manages five direct reports.
Top Skills:
Data Analytics PlatformsDecisioning PlatformsIdentity And Fraud Technologies
Digital Media
Lead media and content marketing operations, overseeing asset ingestion, organization, DAM strategy, vendor coordination, and delivery. Manage Audio team and Media Manager, partner cross-functionally (Engineering, Creative, PM) to integrate media into workflows, modernize processes, adopt automation/AI, and support editorial and Adobe-based workflows.
Top Skills:
Adobe After EffectsAdobe Creative SuiteAdobe PhotoshopAdobe Premiere ProAi-Assisted ToolsCatdvColor GradingDigital Asset Management (Dam)Frame.IoShared Network Storage
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Lead end-to-end acquisition strategy for small- and large-dollar business lending. Build multi-quarter marketing roadmaps, oversee multi-channel budgets (SEM, paid social, affiliates, SEO), partner with product, analytics, and research to target audiences, optimize funnels, measure performance, and coordinate cross-functional execution. Manage and grow a small acquisition team.
Top Skills:
Affiliate MarketingAnalyticsData & AiModelingPaid SocialSemSeo
What you need to know about the Chicago Tech Scene
With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.
Key Facts About Chicago Tech
- Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
- Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
- Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
- Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory
