Marketing Specialist

Description
Bectran is seeking a highly motivated and creative Marketing Specialist to enhance our brand presence and drive audience engagement across multiple channels. This role combines strategic public relations management with social media expertise and content creation to maximize brand visibility and thought leadership in the B2B fintech space. As part of our marketing team, you'll work cross-functionally with product development and sales teams to strengthen Bectran's market position.
What You Will Do:
Public Relations & Brand Communications:

• Develop and execute comprehensive PR strategies to enhance Bectran's brand visibility and thought leadership in the fintech and B2B credit space.
• Write and distribute press releases, media pitches, and company announcements to industry publications
• Coordinate speaking opportunities, awards submissions, and industry event participation.
• Build and maintain relationships with key media contacts, industry analysts, and outlets
• Create strategic marketing materials that will be used to develop and strengthen client relationships and prospects

Social Media Management:

• Create, track, plan, and post engaging content across all social media platforms (LinkedIn, Twitter, Instagram, etc.)
• Develop and maintain a comprehensive social media content calendar aligned with marketing campaigns and company milestones.
• Collaborate cross-functionally to amplify thought leadership content and company updates

Marketing Support:

• Assist the Marketing team in planning, executing and tracking the performance of marketing initiatives.
• Provide project support for a variety of marketing programs and campaigns

Requirements
What You Need to Be Successful:

• Bachelor's degree in marketing, business, or communications
• Strong experience in digital communications in the SaaS or tech field
• Well-organized and able to successfully manage multiple projects and multiple deadlines simultaneously
• Ability to apply creativity and analytical skills to achieve team objectives
• Excellent verbal and written communication skills - copywriting
• Critical thinking skills
• Self-starter, results-oriented
• Eagerness to grow/learn

Who We Are:
Since its inception in 2010, Bectran has pioneered cost-effective credit management and accounts receivable automation solutions for all sizes of organizations. Bectran's SaaS solutions - credit, collections and accounts receivable - provide seamless user experiences across various industries and empower users with robust credit evaluation services, providing more oversight, control and efficiency to companies of all sizes.
Our dedication to improving the efficiency of the order-to-cash cycle has helped companies cut down the time to process and approve credit by over 90% while significantly lowering the risk of default. We are committed to helping businesses make the transition to powerful SaaS technology solutions that save you time and money.
Compensation & Benefits:
In accordance with Illinois' pay transparency requirements, we are committed to providing clear compensation information. The pay range for this position is $55,000-$65,000 annually. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Pay ranges are subject to change based on evolving market conditions or business needs.
In addition to competitive pay, Bectran offers a comprehensive benefits package, which includes:

• 100% paid medical coverage through BlueCross BlueShield (choice of PPO and HSA plans).
• 100% paid dental, vision, and life insurance through MetLife.
• Options to participate in Health Savings Account (HSA) and Flexible Spending Account (FSA) plans.
• Short-term and long-term disability (STD/LTD) plans available for employee election through MetLife.
• Retirement savings plan with a 401(k) offering Roth and traditional contributions through Principal.
• 15 days of Paid time off (PTO) and 8 holidays off annually.

EEO Statement:
Bectran is an equal employment opportunity and affirmative action employer. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, we comply with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Bectran embraces diversity and promotes a culture of equity and inclusion where every individual is empowered to thrive. Employees are valued for their skills, experience, and unique perspectives. This commitment is reflected in our company policies and practices and is a fundamental principle of how we conduct business.
Application Instructions:
To apply, please submit resume through the listed posting or at our webpage: https://recruiting.paylocity.com/recruiting/jobs/All/e1e0b11b-1e4a-4390-8ed5-be5ffdff3a33/Bectran-INC. Applications will be accepted until the position is filled or the posting is removed.
Applicants with disabilities may contact us at [email protected] to request reasonable accommodations during the hiring process.
As Bectran continues to expand in the Fintech SaaS industry, we are seeking intelligent, energetic, and skilled individuals to join our Marketing team. If you are ready to launch your career at an industry leading company, we want to hear from you!