Director, Consumer Acquisition Marketing

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Job Summary

 

As Keeper’s Director of Consumer Subscriber Acquisition, you will be responsible for consumer user acquisition and growth. As the most highly rated password management application on the Apple App Store (4.9 stars, 138K Ratings) and Google Play (4.6 stars, 84K Ratings), Keeper has grown to millions of users, globally. We have aggressive growth plans and are seeking an acquisition and growth, marketing superstar to lead us there.

 

You Will:

 

  • Develop a full-funnel, multi-channel consumer user acquisition strategy and create impactful marketing campaigns to acquire new consumer users.

  • Optimize app conversion funnel without compromising user experience.

  • Partner with the Director of Digital Marketing to optimize app store ad creative and copy and for organic search.

  • Monitor day-to-day mobile and web acquisition metrics, making adjustments where necessary. Provide data-driven recommendations to scale acquisitions, efficiently.

  • Use analytical and modeling skills to understand channel economics and optimize campaign performance.

  • Collaborate with internal stakeholders across Marketing and Design to develop innovative and high-performing assets across all devices and platforms.

  • Develop consumer ICPs and personas.

Qualifications

What You'll Bring:

 

  • 7+ years of experience in the global consumer SaaS, online, mobile, freemium, paid app space.

  • Deep understanding of performance marketing, content strategy, and analytics. A data-driven strategist who has lived in a rigorous LTV/CAC world.

  • Passionate about technology, a fast-paced environment, and constant change

  • Proven critical problem-solving ability

  • Excellent prioritization skills and the ability to manage various projects and stakeholders concurrently

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Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • SwiftLanguages

Location

Great West-Loop Chicago office with roof top deck access (and an office in sunny El Dorado Hills, CA for those who love the West Coast)

An Insider's view of Keeper Security, Inc.

What's something quirky about your company?

We've got some really great personalities in the office, nicknames, inside jokes, etc. Everyone's a big family and we care about each other. I think the quirkiest part about Keeper has to be the people. You're not going to find people like Noah with his dad jokes, Geary the Navy Seal, or Giles doing spot on impressions of everyone just anywhere!

Anne

Senior Inside Sales Representative

What projects are you most excited about?

As far as the most rewarding aspect of my work... that would be seeing the immediate result of what we do, such as seeing the new features we build getting great user reception or watching revenues tick up.

Ibrahim

Software Engineering Team Lead

What makes someone successful on your team?

We’re fortunate to have very special people working at Keeper. They make a sensational product, give our customers awesome support, and have an amazing sense of respect. People who strive for perfection and want to make tomorrow better than today will do very well here. That’s what makes Keeper the best!

Darren

CEO & Co-founder

How do you empower your team to be more creative?

I strive to provide transparency to my team on expectations and how they're performing. As long as they're meeting expectations I encourage them to get creative - there is no perfect process and the best innovation comes from trial and error! With a company growing as quickly as Keeper, there's limitless opportunity to grow and develop new skills.

Connor

Business Sales Development Manager

What projects are you most excited about?

I love the ownership I have to manage marketing campaigns that drive measurable results and grow our business. I see my work in the finished product. Also, there isn’t any red tape here, and we’re encouraged to improve all aspects of the customer journey. I feel awesome about the positive impact our products have which keep our customers safe.

Dan

Director, Digital Marketing

What are Keeper Security, Inc. Perks + Benefits

Keeper Security, Inc. Benefits Overview

Keeper offers a respected work-life balance and a career you can sink your teeth into. You'll work alongside people with a positive attitude who are empowered to make a difference and collaborate with the smartest people on the planet.

Benefits and job perks make a huge difference. At Keeper, we believe benefits are a meaningful piece of the total value proposition and part of what makes Keeper great!

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Happy hours are hosted At team's discretion.
Fitness Subsidies
Professional Development Benefits
Promote from within

Additional Perks + Benefits

Show Stoppers - A respected work-life balance • A career you can sink your teeth into • Work alongside people with a positive attitude who are empowered to make a difference • Collaborate with the smartest people on the planet • Help dominate the cybersecurity industry which is at the center of attention around the globe.

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