Director of Growth Marketing at Discover
Discover. A brighter future.
With us, you’ll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.Job Description
Discover Financial Services is a direct banking and payment services company with one of the most recognized brands in U.S. financial services. Since its inception in 1986, the company has become one of the largest card issuers in the United States. The company issues the Discover card, America's cash rewards pioneer, and offers private student loans, personal loans, home equity loans, checking and savings accounts and certificates of deposit through its direct banking business. It operates the Discover Global Network comprised of Discover Network, with millions of merchant and cash access locations; PULSE, one of the nation's leading ATM/debit networks; and Diners Club International, a global payments network with acceptance in 190 countries and territories.
Discover’s vision is to be the leading direct bank and payments partner and its mission is to help people spend smarter, manage debt better and save more so they achieve a brighter financial future.
At Discover, be part of a culture where diversity, teamwork and collaboration reign. Join a company that is just as employee-focused as it is on its customers, and which is consistently awarded for both. We’re all about people and our employees are why Discover is a great place to work. Be the reason we help millions of consumers build a brighter financial future and achieve yours along the way with a rewarding career.
The Growth Marketing team works closely with Card Acquisition leadership team, and plays a critical role in analyzing business performance, developing data-driven business cases, and optimizing our multi-year growth strategy. Our focus is on acquiring new Cardmembers, delivering award-winning customer experiences, and driving continuous innovation.
The Director will lead marketing activities across marketing channels and will provide direction on all forms of marketing support including strategy, value proposition, segmentation and the development and execution of marketing campaigns.
Direct the creation of data-driven business cases and marketing proposals, and communications to support business goals.
Own cross-functional projects and/or business cases in partnership with product, business intelligence, marketing analytics, and customer insights to create and implement new experiences that drive incremental growth
Define and drive an integrated growth model that acts as the backbone of our strategic approach to growth
Lead the development of the value proposition and marketing segmentations, and develop go to-market strategies
Partner with cross-functional teams and develop integrated strategies across multiple business lines and revenue drivers to achieve advantage
Attract, develop and retain a talented team that leads the industry in growth marketing
Manage and lead the development of reporting to manage day-to-day efforts as well as executive reporting for Management
At a minimum, here’s what we need from you:
Bachelor's Degree in Marketing, Business, Finance
MBA strongly preferred
10+ years of experience in Marketing (Growth) Strategy, or related
4+ years of people management
What are you waiting for? Apply today!
The same way we treat our employees is how we treat all applicants – with respect. Discover Financial Services is an equal opportunity employer (EEO is the law). We thrive on diversity & inclusion. You will be treated fairly throughout our recruiting process and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status in consideration for a career at Discover.