Marketing Analytics Manager

| Hybrid
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Avant is revolutionizing the world of lending by lowering the costs and barriers of borrowing for everyday people. At our core, we are a technology company that builds advanced platforms and uses custom analytics. Today, we help underserved consumers, the majority of whom get fast funding on our online platform without having to talk to anyone. Tomorrow we plan to use our world class technology and underwriting capabilities to launch new products and bank partnerships that improve people’s financial lives. 

We are looking for a Marketing Analytics manager that will lead our Marketing Analytics function, supporting our growth strategy across multiple products by holistically evaluating and optimizing our marketing investments. We need someone who can leverage large data sets to develop strategy proposals based on rigorous analysis. 

What you do at Avant:

  • Work closely with the Marketing teams to support growth, identify opportunities, and help develop infrastructure to enable data driven decision making across teams. 
  • Support a holistic view of marketing performance by managing our attribution models, monitoring funnel performance, and developing models for customer segmentation and content/contact preferences.
  • Develop forecasts across channels,, and assess opportunity sizing for new initiatives.
  • Analyze, measure and draw conclusions from structured and unstructured data sets; improving and optimizing marketing campaign effectiveness 
  • Prioritize analytical requests across multiple channels and products and execute in a timely manner
  • Build, support and grow a Marketing Analytics function that supports multiple products across various Marketing channels. 

What you might own at Avant:

  • Build a customer segmentation model based on behaviors that Marketing can utilize to target customers
  • Create omni channel marketing mix and attribution models
  • Build a bid optimization model for our Paid search campaigns
  • Analyze direct mail campaigns to optimize response and conversion rates
  • Support and drive accurate data collection
  • Manage and maintain attribution models for various marketing channels. 
  • Manage, develop and promote personal growth of a team of marketing analysts

Why you are a fit for Avant:

  • Bachelor’s or Master’s degree in a field that requires quantitative analysis
  • Advanced SQL, Python or R
  • Proficiency with Excel or a similar analytical tool (exposure to Looker, Tableau, PowerBi or similar tools is a plus)
  • Work experience in Marketing Analytics function
  • Demonstrative management or leadership experience
  • Experience with Marketing “tech stack” including (not limited to) Google Analytics, Tealium, Heap, Responsys are a huge plus
  • Understanding of data architecture and how to structure customer and campaign data
  • Ability to think strategically to understand key stakeholder requests and advocate for data-driven solutions.
  • An inquisitive, logical mindset with an attention to details- they matter! 
  • Ability to break down complex issues into manageable pieces
  • Strong written and oral communication skills with both technical and non-technical audiences
  • Thrives in a fast paced and dynamic environment 

Why Avant is a fit for you:

At Avant, we believe our values make a difference:

-We value, support, and help each other grow

-We are committed to active inclusion and diversity

-We are transparent and believe the best idea wins

-We succeed when our customers succeed

-We get sh!t done… responsibly

-And we keep it fun!

We believe that ideas are more important than titles, everything is more fun together, everyone drives change, and everyone is an owner. While we believe the perks and benefits that we offer are terrific, nothing excites us more than having the ability to collaborate with intelligent, highly-motivated and talented people on challenging problems as we work to change the face of online lending.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • TypeScriptLanguages
    • TypescriptLanguages
    • ReactLibraries
    • DjangoFrameworks
    • FastAPIFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • DremioDatabases
    • AWSDatabases
    • GCPDatabases
    • TealiumDatabases
    • SegmentDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • RockerboxAnalytics
    • AbstractDesign
    • CanvaDesign
    • FigmaDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ContentfulDesign
    • XDDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • SmartsheetManagement
    • NotionManagement
    • WordpressCMS
    • ContentfulCMS
    • Twilio FlexCRM
    • MailChimpEmail
    • ResponsysEmail
    • BrazeEmail

Location

Located in the Merchandise Mart just off Chicago's scenic riverwalk, we're surrounded by trendy restaurants, a thriving startup community, and easy access to public transportation.

An Insider's view of Avant

Margaret, smiling in a grey jacket and black top with a gold necklace

What’s the vibe like in the office?

The diversity of characteristics that make up our team is what makes Avant great. We proactively explore ways to play to the strengths and uniqueness of our culture and stay connected whether Avantees are in person or remote. We are working hard to preserve the key elements of our culture — which are centered around relationships — as we scale.
Margaret, smiling in a grey jacket and black top with a gold necklace

Margaret

Chief Operating Officer
Sharity, smiling with her arms crossed, wearing a white top and black jacket

What does your typical day look like?

It starts with reviewing my project prioritization list to determine whether anything should be modified (Legal follows the agile methodology for project management). Then I usually spend my day meeting with business and risk partners where I act as a strategic legal partner. From there, I take the necessary action to address and clear my list.
Sharity, smiling with her arms crossed, wearing a white top and black jacket

Sharity

Senior Manager, Legal
Dave, smiling at the camera in a suit

How has your career grown since starting at the company?

As soon as I started, it was clear that I had the ability to make a difference at the company. My feedback was taken seriously and resulted in multiple different operational changes even though I was in an entry level position. I’ve now been with Avant for more than 9.5 years, and in that time I’ve held more than seven different roles.
Dave, smiling at the camera in a suit

Dave

Director, Compliance Advisory
Amanda, smiling at the camera in a white top

What is your vision for the company?

Put simply, our focus is on moving financial lives forward. We do this by offering credit products designed to be within reach for the millions of Americans with non-prime credit. These individuals have historically been underserved and don’t have a lot of options, but we want to change that.
Amanda, smiling at the camera in a white top

Amanda

Chief Marketing Officer
Pritam, smiling at the camera in a light-colored buttondown shirt

How would you describe the company’s work-life balance?

Avant has a deeply ingrained culture of understanding and empathy towards parents. We all wear multiple hats, and Avant respects that being a parent is one of the most critical roles we can play. From flexible hours to managers encouraging parents to attend their child’s school events, Avantees are encouraged to prioritize their duties as parents.
Pritam, smiling at the camera in a light-colored buttondown shirt

Pritam

Senior Manager, Product Management

What are Avant Perks + Benefits

Avant Benefits Overview

We offer group Medical, Dental, and Vision coverage, generous parental leave, commuter benefits, and unlimited vacation time. We have a gym on site at our Chicago office and other great perks like a fully-stocked kitchen with beer on tap, casual dress code, a newly-remodeled office on the Chicago River, and company happy hours.

Culture
Volunteer in local community
We love being in Chicago! We'll run donation drives for local schools, pack lunches for city shelters, host events for young people interested in fintech, and whatever else comes up!
Partners with nonprofits
In 2022, Avant engaged with the community by mentoring underrepresented students and demystifying STEM careers, providing school supplies to children in foster care and cleaning up local parks
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Quarterly engagement surveys
Hybrid work model
Employee awards
Flexible work schedule
Remote work program
Our remote work program includes work from home and the option for most employees to work remotely as needed.
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Adoption Assistance
Avant's adoption assistance plan provides reimbursement of adoption-related expenses for up to $5,000 per adoption, for up to two adoptions.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Floating holidays
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
In-office Avantees receive a meal stipend for $10/day meal delivery right to our kitchen.
Free snacks and drinks
Company-sponsored happy hours
Relocation assistance
Fitness stipend
Home-office stipend for remote employees
Mother's room
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education available during work hours
Online course subscriptions available
Paid industry certifications

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