Senior Marketing Operations Manager
At Flexport, we believe global trade can move the human race forward. That’s why it’s our mission to make it easy and accessible for everyone. We’re shaping the future of a $8.6T industry with solutions powered by innovative technology and exceptional people. Today, companies of all sizes—from emerging brands to Fortune 500s—use Flexport technology to move more than $19B of merchandise across 112 countries a year.
The recent global supply chain crisis has put Flexport center stage as we continue to play a pivotal role in how goods move around the world. At a valuation of $8 billion, we’re experiencing record growth and are proud to have the support of the best investors in the game who believe in our mission, solutions and people. Ready to tackle global challenges that impact business, society, and the environment? Come join us.
Build the programs to help Flexport growThe opportunity:
Flexport is looking for a Senior Marketing Operations Manager to facilitate our marketing strategy, planning, and execution.
In this position, you will work cross-functionally with many different team members to execute on marketing campaigns, maintain quality control, and drive insights from reporting and analytics. You will own the accuracy of our marketing data and will continuously optimize our processes to make our marketing inbound and outbound efforts more efficient.
Our revenue grew to $3.3b in 2021 and we are continuing to grow our marketing team substantially. The volume of campaign activity will be increasing across all of our channels and we want your help to ensure that we have rock-solid operations for scale.
You will be part of our Business Technology team, working closely with teammates in Growth Marketing, Growth Engineering, Inbound Sales, and Global Brand.
You will:
- Own the marketing tech stack by leading the administration and management of integrations, lead routing, field mapping, documentation, and optimization of tooling
- Manage existing vendor relationships, and evaluate, purchase, and implement new software partners
- Troubleshoot and QA workflows, data issues, and other essential marketing ops functions
- Partner with content and growth teams on email strategy, campaign and program build, and strategic guidance on marketing automation campaigns
- Provide thorough knowledge of best practices and processes for marketing automation and actively drive, organize, and participate in key enhancements in all marketing technology
- Develop enablement plans, lead training, and deliver documentation to ensure marketers are fully enabled to use new system features
- Build and manage reports and dashboards; develop, maintain, and improve dashboards to track key success metrics for the team and executive leadership, and collaborate with our data analytics teams to execute on more complex projects
You should have:
- Minimum 5+ years of experience either in a marketing operations or demand generation role in a B2B environment.
- 2+ years of experience managing Pardot, Marketo or similar marketing automation tool
- A deeply curious mentality: you’re excited to learn about complex problems in a complex industry and have the persistence to ferret them out. When you encounter a new software tool, you are eager to learn how it works and can fit into our systems
- Proficient with analytical tools and developing reports/dashboards for demand generation performance. You can navigate conversations with both the data engineering team and non-technical marketing stakeholders on how our data is structured.
- Proven track record of inheriting and improving existing technologies and implementing new technologies.
- Ability to build processes: you build the feedback loops that will make your plan a success: determining and informing the right stakeholders, gaining their buy-in and keeping them informed.
- A true team player mentality: you’re always willing to jump in and help out. Flexport is a highly cross-functional company that requires effective collaboration to drive company-wide results.
- An integrated mindset, easily understanding the link between marketing activities and overall business goals including their potential impact on other departments.
- You’re a clear communicator — you are effective communicating both at a exec level - making the complex simple - and in specific technical detail when needed to ensure we build through the detail
- Direct exposure working with prospect/client databases on managing growth, enriching current data, and segmenting key audiences.
- A "compliance first" attitude to keep our regulators happy and enthusiastic about Flexport since we operate in a heavily regulated industry
About Flexport:
At Flexport, we believe global trade can move the human race forward. That’s why it’s our mission to make it easy and accessible for everyone. We’re shaping the future of a $8.6T industry with solutions powered by innovative technology and exceptional people. Today, companies of all sizes—from emerging brands to Fortune 500s—use Flexport technology to move more than $19B of merchandise across 112 countries a year.
The recent global supply chain crisis has put Flexport center stage as we continue to play a pivotal role in how goods move around the world. At a valuation of $8 billion, we’re experiencing record growth and are proud to have the support of the best investors in the game who believe in our mission, solutions and people. Ready to tackle global challenges that impact business, society, and the environment? Come join us.
Worried about not having any logistics experience?
Don’t be! Our mission is to make global trade easy for everyone. That’s why it’s important to bring people from diverse backgrounds and experiences together with our industry veterans to help move the global logistics industry forward.
We know this industry is complex. That’s why we invest in education starting day one with Flexport Academy, a one week intensive onboarding program designed specifically to set every new Flexport employee up for success.
At Flexport, our ability to fulfill our mission of making global trade easy for everyone relies on having a diverse, dedicated and engaged workforce. That is why Flexport is committed to creating and nurturing an environment where anyone can be their authentic self. All qualified applicants will receive consideration for employment regardless of race, color, religion, sex, national origin, age, physical and mental disability, health status, marital and family status, sexual orientation, gender identity and expression, military and veteran status, and any other characteristic protected by applicable law.