Associate Programmatic Account Manager - Independent Agencies

As an Associate Programmatic Account Manager – Independent Agencies at Samba TV, you'll support day-to-day account management for a portfolio of independent agency clients, making sure they get the most out of Samba's audience targeting and measurement solutions. You'll be the go-to point of contact for your clients across the full campaign lifecycle (planning, audience setup, activation, QA, and reporting), and you'll partner directly with Sales, Product, and Measurement to drive adoption, performance, and growth. This is a high-growth role for someone early in their programmatic career who is ready to take direct responsibility for client relationships, campaign outcomes, and account growth across the independent agency landscape.

Location requirement: Must live within 50 miles of a Samba office. Required in office 3 days a week (Tuesday through Thursday), moving to 4 days a week (Monday through Thursday) starting January 4th, 2027, with the possibility of moving to 5 days a week in office after that.

Requirements

• Client Support, Retention & Satisfaction

  • Support day-to-day account management for a portfolio of independent agency partners, serving as the go-to point of contact across planning, audience setup, activation, QA, and reporting

  • Partner with Sales on account plans, renewals, pre-sale planning, and flagging upsell opportunities, aligning agency goals with Samba's audience and measurement solutions

  • Monitor campaign delivery, surface risks and underdelivery early, and produce performance summaries, insights, and business reviews that drive adoption and growth

  • Build trusted relationships with programmatic, trading, strategy, and analytics stakeholders across the independent agency landscape

  Campaign & Platform Execution

  • Manage audience segment setup and delivery across major DSPs, SSPs, DMPs, and social platforms for agency-led campaigns

  • Support agency partners through the full activation lifecycle: planning, audience building, activation, and QA

  • Troubleshoot audience delivery or integration issues and coordinate with technical teams to resolve activation challenges quickly

  • Provide platform education and training on how to request, build, and deploy Samba audiences within independent agency programmatic workflows

  Strategic Partnership & Cross-Functional Collaboration

  • Act as the feedback loop between independent agency partners and internal teams (Product, Measurement, Revenue Operations, Finance) to improve ease of activation, workflow efficiency, and audience performance

  • Partner with Sales on pre-sale planning, platform demos, and aligning agency and brand goals with Samba's audience and measurement solutions

  • Represent Samba's audience products with growing expertise and a consultative, agency-first approach, building your knowledge by staying current on programmatic trends and contextual targeting best practices

Who you are:

• Curious. Always learning, humble when you don’t know something, and eager to grow into a programmatic expert.
• Proactive. You take ownership, anticipate client needs, and move fast to deliver value.
• Collaborative. You’re a team player who thrives in a fast-paced, cross-functional environment.
• Detail-oriented. You stay organized across multiple clients and tasks and care about getting the small things right.

What you bring:

• 1–2 years of experience in account management, customer success, campaign operations, client services, or a similar role within ad tech, digital media, or programmatic advertising (relevant internships count)
• Agency experience (internship, coordinator, or assistant roles at a media, digital, or programmatic agency) is strongly preferred
• Familiarity with or strong interest in programmatic advertising concepts, including DSPs, SSPs, DMPs, and digital campaign workflows
• Nice to have: Familiarity with or strong interest in one or more DSPs (e.g., The Trade Desk, DV360, Yahoo DSP) and/or SSPs (e.g., OpenX, Magnite, Freewheel); hands-on exposure is a plus
• Solid written and verbal communication skills, with confidence engaging clients directly via email and on calls
• Analytical mindset with an interest in campaign performance and data-driven decision-making
• Strong Excel skills (SUMIFS, INDEX/MATCH, pivot tables, VLOOKUP); SQL is a plus
• Comfortable with or willing to learn CRM and project management tools (Salesforce, Jira, Asana, Trello, etc.)
• Eagerness to deepen expertise in programmatic, audience, and contextual advertising
• BA/BS with a focus on marketing, business, data, communications, or related experience

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