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Acoustic

Senior Brand Designer

Posted 2 Hours Ago
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Remote
Hiring Remotely in United States
120K-145K Annually
Senior level
Remote
Hiring Remotely in United States
120K-145K Annually
Senior level
The Senior Brand Designer will shape Acoustic’s visual identity across campaigns, product marketing, web, social, video, motion graphics, and events. Responsibilities include developing concepts, explaining technology visually, producing animated and video content, maintaining brand guidelines and templates, designing digital and event assets, testing creative performance, experimenting with AI tools, and collaborating with cross-functional teams and freelancers from concept through delivery.
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About Acoustic 

At Acoustic, we believe people can feel when a brand is paying attention. Our customer engagement platform helps B2C marketers put that belief into practice by bringing customer behavior, product insights, campaign context, and messaging tools like email, SMS, WhatsApp, and mobile push together in one place. This helps busy marketers understand what deserves their attention now and act while it still matters. 

Our audience knows marketing. They recognize a good idea, notice the details, and have seen plenty of software companies make the same promises. That gives us a creative challenge worth taking on: tell Acoustic’s story clearly and distinctively, with copy and visuals that reflect the people, decisions, and everyday realities behind the work. 

About the role 

You notice when a typeface changes the mood or an unexpected image makes an idea click. You’ve rewatched a video just to figure out how they pulled off that transition. As our Senior Brand Designer, you’ll put those instincts to work for an audience of marketers who know good work when they see it and expect us to make some. 

We rebranded this year and now comes the fun part: discovering everything our brand can do. We want to push the boundaries of B2B marketing with work our audience looks forward to seeing. You’ll have real room to shape how we get there. Motion graphics and video will be central to your work, along with design for our website, campaigns, social media, and events. 

You’ll report to the Director of Brand & Content, who owns brand strategy and creative direction. As a close creative partner, you’ll turn that direction into design: pitching ideas, adapting our visual identity for new formats and channels, and taking projects from concept through production. Bring your opinions. We want to hear them. 

This is a remote role open to candidates in the United States. A portfolio is required: show us work that makes you proud, including motion and video, and tell us which parts you owned. 


What you'll do 
  • Own projects from brief to delivery. Turn briefs into distinctive concepts for campaigns, product launches, email, thought leadership, sales presentations, and more. Bring the same care to everyday requests, from asset updates and resizes to recurring production work. Partner with writers so the words and visuals work together for each audience and channel. 
  • Explain our product and technology visually. With Product and Product Marketing, tell our product story in ways that are clear and interesting to look at. Find the visual explanation, UI mockup, or demo that helps people quickly see what Acoustic does and why it matters. 
  • Make motion and video a defining part of our brand. Shape how the brand moves and create animated explainers, product videos, and social content people watch to the end. Edit interviews, screen recordings, and raw footage using tools like After Effects, Jitter, CapCut, and Descript. 
  • Keep our brand fresh and consistent. Adapt our visual identity for new channels, formats, and trends while working within our brand strategy. Build templates and guidelines that help teams across the company use the brand well, and review work so everything we publish meets the same bar for craft and accuracy. 
  • Create for social and the web. Design carousels, static graphics, and video for organic social that fit how people use each platform. Work with Web and Content on page designs, imagery, and reusable components that help visitors quickly understand what Acoustic offers. 
  • Design for events and in-person experiences. Develop creative for booths and activations, and work with vendors on production specs. Connect each event to what people see before and after, and find ways to give the creative a longer life. 
  • Use results to sharpen the work. Partner with Demand & Growth to develop and test creative for paid social, display, and other programs. Learn which ideas get the right people to click, watch, or reply, then recommend what to try next and explain  
  • Improve how creative gets made. Experiment with AI tools in concept development and production, and decide where hands-on design and editing make the work stronger. Give freelance designers clear direction and feedback, work with teams across the company to clarify needs, and explain your decisions. 

RequirementsYou would be a great match if you: 
  • Have 7+ years of experience in brand design, graphic design, or art direction, in-house or at an agency, ideally for both B2B and B2C brands. 
  • Love making video, with strong motion design or editing skills. 
  • Sweat the details. You have sharp judgment in typography, layout, color, and composition, and you’re fluent in Figma and Adobe Creative Cloud. 
  • Have helped build or evolve a visual identity, including guidelines and templates other people use successfully. 
  • Can talk about what happened after the work launched, and how results or feedback shaped what you did next. 
  • Use AI with judgment and can explain where it helped and where you stepped in. 
  • Ask good questions, explain your work to people outside design, and handle feedback and competing deadlines without losing the details. 
Bonus points if you have: 
  • Designed for events, conferences, or trade shows. 
  • Made complex technology or products feel clear and engaging. 
  • Familiarity with marketing technology, customer engagement, or data platforms. 
  • Developed and tested creative for paid social or digital ads. 
  • Art-directed photography or illustration. 
  • Used Claude Design or Sanity. 
This role may not be a match if you: 
  • Do your best work from a fully defined brief. Here, you’ll often help shape it. 
  • Find it hard to let go of a concept when feedback shows it isn’t working. 
  • Want the big campaign and identity work but not the everyday requests and production that keep a brand consistent. 
  • Would rather not experiment with short-form video or AI tools. Both are a real part of this job. 

Benefits

The compensation range for this role is $120,000 - $145,000.

  • Medical, dental, and vision coverage 
  • Company-sponsored short-term disability, long-term disability, and life insurance 
  • 401(k) program with company match 
  • Flexible PTO: take what you need, when you need it 
  • Parental leave: 16 weeks for birthing parents and 12 weeks for non-birthing parents 

Acoustic provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, or any other characteristic protected by law. We're committed to building a diverse and inclusive team, and we welcome people of all backgrounds, experiences, perspectives, and abilities. If you need accommodation at any point in the hiring process, email us at [email protected]. 

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