Lead end-to-end ABM programs for priority DSP and SSP accounts, including account mapping, targeted content and paid programs (LinkedIn), multi-touch execution, measurement, and sales partnership to drive meetings and influenced pipeline.
About Bidease
Bidease is a fast-growing mobile ad tech company specializing in in-app programmatic advertising. Our DSP empowers advertisers to efficiently reach their target audiences across mobile devices. We work with top brands, agencies, and app developers to drive measurable growth through data-driven performance.
About the Role
We are hiring a Senior Marketing Manager, ABM to own how Bidease engages its most important target accounts. You will work from a defined list of enterprise DSP and SSP targets, build the programs that earn their attention and orchestrate the multi-touch plays that move an account from cold, to familiar, to sales-ready. You'll partner closely with Sales on account prioritization and with Commercial Operations on the systems and data that power the work.
Key Responsibilities
- Own end-to-end ABM programs for Bidease's priority DSP and SSP target accounts, including account mapping, multi-touch program execution, and measurement.
- Build account maps with Sales, identifying decision-makers, buying committees, and entry points within each target organization.
- Design and run the mix that warms an account: targeted content, thought leadership, events and field touches, webinars, and nurture tracks tailored to the account and persona.
- Own account-targeted paid programs - LinkedIn first - aimed at named accounts and personas, not broad audiences.
- Manage channel mix and budget against account engagement and influenced pipeline.
- Partner with AEs on account prioritization, penetration strategy, and the timing of the handoff from warm to active.
- Own program-level reporting - account engagement, meetings generated, and influenced pipeline, by DSP and SSP segment.
- Define the ABM playbook as you run it, bringing rigor and process to a function being built from the ground up.
Requirements
- 5–8 years in ABM, demand gen, or field/enterprise marketing with a track record of engaging and converting target accounts.
- Proven ability to run full-cycle ABM — account selection, mapping, multi-touch program execution, and measurement.
- Hands-on with account-level LinkedIn paid and the modern marketing stack (HubSpot, Salesforce, Clay, or equivalents).
- AI-native: you already use AI tools daily and want to go much further.
- Experience in mobile, adtech, martech, or adjacent SaaS — you understand how enterprise mobile advertising buying works.
- Strong Sales partnership instincts — you work with AEs, not just alongside them.
Why Join Bidease?
At Bidease, we believe in empowering our people and fostering a dynamic work environment. Our benefits include:
- Competitive Compensation: $130,000 - $160,000 OTE, depending on experience and location
- Participation in company equity plan
- Comprehensive Benefits: Medical, Dental, and Vision coverage
- Unlimited PTO + 10 Sick Days + 13 Paid Holidays
- Paid Parental Leave (14 weeks Primary / 7 weeks Secondary)
- 401k & Retirement Planning
- Wellness Perks: Internet, cell phone, gym, and commuter stipends
- Hybrid Work Model: 3 days in the SF/NY office, or fully remote for US-based candidates
- Diverse & multicultural team, working with colleagues from all over the world
- Career Growth: The chance to make an impact at a company recognized by Fortune Magazine as one of America’s Top 500 Most Innovative Companies
Join us and be part of a team that’s shaping the future of mobile advertising! 🚀
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