Supports go-to-market systems for Sales, Marketing, Customer Success, Renewals, and Deal Desk. Translates business needs into requirements, user stories, and acceptance criteria; manages intake and prioritization; leads UAT, defect triage, releases, and field communications. Leads CPQ evaluation and roadmap support, improves marketing and pipeline attribution, monitors Salesforce data quality, and documents processes and definitions. Partners closely with Salesforce IT and uses AI tools to accelerate analysis, documentation, and testing.

Leads GTM strategy and revenue planning, including segmentation, capacity, coverage, quota, territory design, pipeline modeling, and variable compensation. Manages a planning team, partners with Finance and Sales, evaluates routes to market, supports pricing decisions, and improves planning efficiency through technology and AI. The role requires extensive B2B SaaS revenue operations experience and ownership of complex planning cycles.