Chicago-based Mediafly recently raised $80 million in a round of funding led by BIP Ventures. The investment will allow the company to further develop its enterprise platform, which is used by go-to-market teams to engage buyers, prepare sellers, quantify value and optimize sales performance.
The platform features functionality like user management and permissioning, brand governance, personalization, data integration and security. With this funding, Mediafly will be able to announce new capabilities and enhanced services.
Mediafly works to make it easy for companies to create and share content as well as scale across tens of thousands of sellers and buyers. Sales, marketing and customer success professionals at global companies like Nestle, TransUnion and Adobe use Mediafly’s solution.
