Teams at Ethos

Leads cross-functional technical programs from planning through launch, including carrier integrations, partner launches, internal tooling, and platform improvements. Partners with Engineering, Product, Data, Operations, and external stakeholders to establish milestones, manage risks and dependencies, communicate program health, make technical tradeoffs, and improve execution through retrospectives and success metrics.

Owns Ethos’s insurance marketing compliance review function, including AI review-tool administration, automation strategy, human oversight, regulatory standards, disclosures, audit trails, and review operations. Personally handles complex reviews while improving intake, SLAs, quality, throughput, and reporting. Partners with Marketing, Product, Legal, Engineering, Data, carriers, and regulators; supports filings and exams; and builds the function by hiring and managing a compliance analyst.

Owns strategy, execution, budgeting, measurement, reporting, and optimization for Ethos’s Streaming TV/OTT acquisition program. Partners cross-functionally with Creative, Analytics, MarTech, Product, and Finance; manages agencies and media buying; improves attribution, targeting, bidding, and incrementality testing; evaluates vendors and tools; presents recommendations to executives; and identifies scalable growth opportunities across offline and emerging channels.