Teams at IPG Mediabrands

Lead end-to-end data and visualization for major clients: run a business unit, set up new accounts, manage data migrations, enforce naming/taxonomy, implement QA/anomaly detection, integrate external datasets, and manage/coach a team while engaging senior stakeholders and ensuring consistent processes across platforms.

The role involves consulting on analytics strategies, leading audience segmentation, and mentoring, while partnering with various teams for marketing optimization.

The Director oversees programmatic campaign execution, manages client and vendor relationships, and develops client solutions while ensuring performance accountability and team management.