Viral PR Agency

Viral PR Agency was formed to further develop and expand on ten years of combined experience in providing promotional assistance to LGBT owned and operated businesses in Chicago.

Strategic Public Relations Planning, Brand Development, Identity Campaign Design

Media Relations Strategy & Execution

• Targeted media database development and management
• Editorial writing and publicity services, from media tours to story placement
• Media spokesperson training, message and Q&A development
• News monitoring and reporting

Social Media/Interactive Strategies

• Research, develop and implement innovative campaigns
• Monitor/measure/report online conversations and issues
• Engage in and drive discussions on blogs and social networks
• Educate clients on use of social media platforms
• Track client trends and develop thought leader content for distribution through online channels
• E-newsletter writing and editing
• Web design and content development to increase search engine optimization
• Graphic design
• Search engine optimization (SEO)
• Collaborate with digital agency partners on paid strategies, including advertising, sponsorships, contests and sweepstakes

Special Event Design & Execution

• Promotions, contests and competitions
• Sponsorship evaluation and implementation
• New product launch events
• Grand openings

Community Relations

• Charitable giving evaluations and implementation
• Community board recommendations and nominations

Crisis Communications Planning & Support

Issues Management

Marketing & Corporate Communications