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Sr. Analyst - Search Strategy, Zoro

| Chicago

Position: Sr. eCommerce Search Analyst

Location: Chicago, IL or Buffalo Grove, IL


OVERVIEW

  • This is a hybrid Business Analyst / Merchandising / Optimization role that will support Onsite Search Strategy and Search Relevancy. The role involves reporting and data analysis, basic data modeling and data flow management, and optimization and testing of search relevancy logic and features.
  • This role will report to the Sr. Manager of Search Strategy in support of an agile development team that is responsible for the overall Browse and Search experience on the Zoro.com website. As part of a cross-functional team of 10-15, this role will help to analyze, document, and implement search engine changes to optimize the customer shopping experience.
  • This position will assist the Sr. Manager of Search strategy in maintaining and evolving overall search strategy and strategy within particular categories. They will work closely with UX and Merchandising Managers to define search relevancy logic in relation to a) category b) search method and c) customer segmentation.

 

RESPONSIBILITIES

Responsibilities may shift or change priority based on evolving project needs, but will likely include:

  • Act as subject matter expert of search tool sets and continuously identify opportunities for improvements to our search tool and algorithms used
  • Analyze web KPIs related to the team’s ability to improve the customer experience and movement toward the purchase path and translate findings into project suggestions for continuous improvement
  • Utilize Google Analytics, SQL, BigQuery and Excel to support and test decisions for relevancy logic enhancements
  • Proactively investigate traffic, conversion, and performance trends using web analytics data or other methods such as ClickTale, Qualtrix, etc.
  • Perform analysis of current-state and required-state data flows into and out of the search engine. Work closely with teams that enhance product data to ensure the process is working properly.
  • Collaborate with Merchandising, Marketing and UX to devise, document and test new or revised search strategies to support individual category or customer segment needs, and then adjust as needed based on user feedback
  • Define development requirements to support the enhancement of the shopping experience; work with developers to coordinate and A/B test these efforts in an agile development environment
  • Provide general assistance with project analysis needs, including data quality and reconciliation, QA and UAT testing phases
  • Position is an individual contributor and has no direct reports.
  • Works closely with UX and Merchants to obtain useful primary and secondary qualitative research that fills in gaps that digital analytics cannot properly answer to address or solve business issues


QUALIFICATIONS

  • Bachelor’s degree in statistics, data sciences or another quantitative field -OR- Bachelors in marketing or merchandising with no less than 3 years in a highly quantitative role.
  • 3+ year experience in an online search, online analytics, optimization, data science or business analyst role
  • Intermediate knowledge of creating custom reports in Google Analytics, Adobe Analytics or Site Catalyst
  • Very comfortable working with data and numbers and with a high attention to detail, with the ability to quickly grasp complex concepts.
  • Self-starter who is comfortable working in an entrepreneurial culture and fast-paced environment.
  • Ability to work closely cross-functionally with Category SME’s, Customer SME’s and Process SME’s
  • Strong presentation skills with successful experience presenting complex concepts simply in order to drive decisions and consensus.
  • Proactive, with a sense of ownership about one’s work, and able to work with limited supervision and deliver spot-on results
  • Flexible and able to work in an environment where initiatives might start/stop/start, or pivot; where priorities could change requiring one to shift gears;


Preferred but not required

  • Experience with SOLR, Endeca, GroupBy Searchandiser, Google Search Appliance or similar onsite search engines
  • Experience with onsite search and merchandising for retail companies
  • Ability to query using SQL, Python, and R.
  • Experience with A/B Testing and Business Intelligence tools



Zoro is an Equal Opportunity Workplace and an Affirmative Action Employer.

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

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Technology we use

  • Engineering
  • Product
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • DjangoFrameworks
    • Google AnalyticsAnalytics
    • JIRAManagement

Location

One office is located in the West Loop, offering diverse eateries and steps away from nightlife! The other is in the northern suburb of Buffalo Grove.

An Insider's view of Zoro

How would you describe the company’s work-life balance?

We are driven and work hard, because we are growing like crazy! We are in this together because we want to be, not because we have to. On the flip side, I've never missed one of my kid's ball games, concerts, parent-teacher conferences, and when I take a vacation, I'm actually allowed to take it (of course, I'm available if you need me, team)! :-)

Adam

HR Leader

What does your typical day look like?

As a Financial Analyst with Zoro’s Finance team, my typical day starts with generating daily sales reports and sending it over to our headquarters. Then, I talk to business unit owners and gather information that would impact our financials. Zoro has an encouraging collaborative environment…everyone is easily approachable!

Margaret

Financial Analyst

How do you empower your team to be more creative?

Zoro has an awesome test and learn culture where you can try new things and see what works and what doesn't and, most importantly, learn from those lessons and drive improvements. We constantly look for ways to do that - whether it is tools, engagement, processes or empowerment. We share best practices, feedback and suggestions from our agents.

Dawn

Director, Customer Service

How do you collaborate with other teams in the company?

There’s a hunger for Design Thinking and making decisions based on customer feedback here at Zoro. Working on a scrum team as a UX Architect supports this directly but I’ll even get stopped in the hall by co-workers wanting to incorporate customer insights into their own projects. It comes from a culture of succeeding through collaboration.

Lex

UX Architect

What are Zoro Perks + Benefits

Zoro Benefits Overview

Very competitive package - beyond your base salary, we offer bonuses, a 401(k) match and additional 401(k) incentive contribution, a full-scope of medical/dental/vision/life insurance benefits, voluntary benefits, shuttle service, a bunch of free food (free coffee, soft drinks, snacks, and free meals from time-to-time). Our North Suburb office has a subsidized cafe inside our offices that is a breakfast/lunch spot and coffee bar, in addition to a game room, recreation area and a rock room... yes a rock room... bring your axe and rock out on a break!

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Optional Voluntary Benefit
Wellness Programs
Discount partnership with Sky Fitness.
Onsite Gym
Buffalo Grove equipped with workout bench, dumbells, free weights, a basketball court, badminton court, ping pong, air hockey, bags, golf net, outdoor volleyball, and we've even played quiddich!
Retirement & Stock Options Benefits
401(K)
401(K) Matching
3.5% contribution by Zoro on a bi-weekly basis (whether you contribute or not). Additional 3.5% target contribution based on annual company performance.
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
We've won a Dave Thomas award for having a solid adoption assistance program - that's pretty cool!
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Starting at 18 days per year with carryover option of up to 5 days.
Paid Volunteer Time
We like to give back to the local community. We have team builders focused on helping a variety of philanthropic organizations.
Paid Holidays
Zoro offers all employees paid time off to observe all major holidays.
Paid Sick Days
Perks & Discounts
Casual Dress
We feature a range from shorts and t-shirts to those who embrace "Tie Tuesdays". Wear what makes you comfortable, but you may want to clean it up if you have an important customer in town!
Commuter Benefits
In our North Suburb office, we feature shuttle service to/from Buffalo Grove, Highland Park, and Deerfield stops. Also a commuter benefit program available as a voluntary benefit.
Company Outings
We've done many of these. From ball games to luaus to olympics to the zoo - Zoro finds ways to treat employees to lots of fun.
Game Room
Basketball, bags, driving range net, ping pong, badminton, video games, music room... we even played quiddich in our warehouse for our Harry Potter-themed Halloween event!
Stocked Kitchen
All offices feature coffee, soft drinks, sparkling water, tea, popcorn machine, random snacking opportunities, as well as an on-site cafe in our North Suburb office.
Some Meals Provided
Happy Hours
Sometimes happy hours provided by the company, but many team members get together outside of work because they want to, not because they have to!
Parking
Recreational Clubs
Softball, bowling, and dragon boat racing team... yes, dragon boat racing!
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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