Director, Sales Enablement Platforms, Governance & Intelligence

Director, Sales Enablement Platforms, Governance & Intelligence  

The Role 

• Proofpoint is hiring a Director of Sales Enablement Platforms, Governance, and Intelligence to build a key foundation for AI-powered selling at scale. The goal is to give sellers trusted content, coaching, and guidance in the flow of work, reducing non-selling time and improving execution across every customer interaction. That only works if the content, systems, data, and governance underneath it are trusted, connected, and ready for intelligent retrieval. 

 
You'll own the strategy for our enablement technology ecosystem and partner cross-functionally on the broader seller productivity strategy. You'll lead the go-to-market content governance model in partnership with content-owning teams, helping define which sources are approved for retrieval, recommendation, and seller-facing guidance, and stand up the measurement framework that shows what's actually working. Working closely with Programs, IT, Revenue Operations, Sales, Marketing, and Product, you'll help ensure investments are designed to improve access to trusted content, strengthen adoption of modern selling motions, and create clearer visibility into influence on sales performance. 

Your day-to-day  

• Lead a team across enablement systems, content governance, and analytics, evolving their skills as the future of enablement takes shape. 

• Establish the operating model for enablement platforms, content governance, and readiness intelligence, clarifying decision rights, stakeholder responsibilities, intake processes, and ongoing governance rhythms. 

• Lead the go-to-market content governance strategy in partnership with Marketing, Product, and other cross-functional stakeholders, setting the standards for ownership, lifecycle, and quality so sales-facing assets are trusted, fit-for-use, and ready for retrieval across GPTs, Salesforce, and in-workflow experiences. 

• Set the enablement technology strategy and partner across IT and Revenue Operations to connect Seismic, Salesforce, LMS/LXP platforms, conversation intelligence, and GPT-based experiences into a cohesive seller workflow. 

• Partner on governance for GPT-based enablement experiences, defining which content sources are appropriate for seller-facing retrieval, where guidance shows up in the workflow, and how quality is monitored over time. 

• Lead the strategy for in-flow-of-work experiences that surface trusted content, guidance, and intelligent assistance the moment sellers need them, reducing time spent searching for what to say or send. 

• Stand up coaching, practice, and reinforcement loops that help sellers build proficiency and give frontline managers clearer signals for targeted coaching, including the use of AI Role Play tools where they create meaningful readiness signals. 

• Own the readiness analytics and measurement framework that creates visibility into how platform adoption, content engagement, seller readiness, and behavior change influence pipeline conversion, win rate, and revenue performance, partnering with Sales Operations. 

• Partner closely with the Programs team to ensure enablement initiatives are supported by the right platform architecture, content governance, intelligent workflows, and measurement strategy. 

What you bring to the team 

• Proven experience leading enablement platforms, systems, or revenue technology functions in a fast-paced B2B SaaS environment, with the ability to set a clear strategy, guide team evolution, and help the organization adapt as enablement becomes more connected, data-driven, and AI-supported. 

• Strong sense of ownership and a bias to action, with the confidence to evolve the strategy as the tooling landscape changes month over month. 

• Demonstrated ability to influence senior leaders and align stakeholders across go-to-market, IT, and content-producing functions like Marketing and Product. 

• Deep expertise in content governance, taxonomy, and lifecycle management, with a real understanding of how sellers consume content and the discipline to architect it for retrieval, not just for distribution. 

• Strong seller empathy and understanding of how field teams consume content, adopt tools, and apply enablement in live deal cycles. 

• Hands-on fluency with the modern enablement and revenue tech stack including Seismic, Salesforce, LMS/LXP platforms, conversation intelligence, and GPT-based tools, with a track record of integrating them into a connected seller experience. 

• Practical understanding of how generative AI and LLM-based systems retrieve, interpret, and apply enterprise content, including the governance, metadata, and quality standards required to make content fit-for-use. 

• Strong analytical instincts and experience designing measurement frameworks that connect platform adoption, content engagement, seller readiness, and behavior change to pipeline, win rate influence, and revenue outcomes. 

• Experience leading change management across complex stakeholder groups, especially where new governance models, tools, or AI-enabled workflows require behavior change. 

• Bachelor's degree or equivalent experience.