Manager, Owner Analytics

Dyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations and more people. Dyson launched in the US in 2002, and since then operations have grown exponentially. Our US headquarters is based in Chicago's Fulton Market neighborhood with additional offices located in Aurora, Illinois and Ann Arbor, Michigan. We also have employees working in field sales, our service centers, and in our growing number of Dyson Demo Store’s across the country.  

At Dyson, we refer to our customers as owners. As the Manager, Owner Analytics, you will directly support and report into Dyson’s Ecommerce team, with a strong focus on driving traffic, customer acquisition, customer retention, and personalized engagement through data. Your work will center on analyzing customer data to extract actionable insights, building and managing customer segmentation models, and enabling data-driven marketing strategies—especially for CRM and email campaigns.

Working across cross-functional teams, you will focus on gleaning actionable insights from our US, Canada and Mexico customer data as it relates to brand engagement, satisfaction and loyalty, ultimately driving improvements to Customer Lifetime Value.

Responsibilities include:

• Represent the voice of our customers through insights and data, and enabling stakeholders to do the same

• Mine complex data sets to produce key insights that inform and improve our customer experiences

• Utilize our 1st party data and customer segmentation model to recommend the next best action for a customer to take at a given point in their journey

• Leverage data sources that include but are not limited to: our Google Cloud platform data warehouse, Forsta survey data used for measuring NPS, Sprinklr Social Media listening tool and Google Analytics

• Lead, define and optimize customer experience KPI measurement and reporting

• Oversee data quality management, data integrations, and data enhancements, liaising with regional peers to influence roadmap

• Ensure data privacy standards are kept at all times

• Bachelor’s degree in an analytic-focused field is preferred (e.g. statistics, economics, mathematics, marketing analytics or business analyst related background)

• 5-7 years in Analytics, Data Management, Business Intelligence (BI) or related field

• Advanced knowledge of SQL to achieve reporting/analytical goals, such as aggregate functions, window functions, and subqueries

• Hands-on experience with enterprise-level data management processes/flows, policy, and standards, ideally in a Salesforce environment

• Previous analytical experience demonstrating commercial success by activating DTC, customer or commercial insights through quantitative data analyses.

• Experience identifying and investigating data quality issues within large data sets

• Expertise in creating visualizations of insights in tools such Tableau, Looker, etc.

• Excellent verbal and written communication skills, acting as key liaison between IT and commercial stakeholders

• Experience presenting to and advocating to an executive leadership level

• Proven ability to simplify and distill complex data/findings into key actionable insights

• Adept at translating business questions and needs into data requirements

• Problem-solver mentality with the ability to partner effectively with internal/external stakeholders

• Demonstrates genuine and proactive commitment to delivering results that improve the Owner Experience

• Familiarity with how to measure, test, and report on Customer/CRM campaigns through channels such as email, text messaging, and push notifications

• Experience with digital analytics platforms, such as Adobe Analytics, Google Analytics, or similar

• Preferably, exposure to programming in Python, especially analytical packages such as pandas, numpy, or matplotlib

At Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.

Financial benefits:

•          401K with up to a 4% match

•          Company paid Life Insurance and AD&D

•          Flexible Savings Account (FSA) and Health Savings Account (HSA)

Lifestyle benefits:

•          Competitive Paid Time Off Benefits including Separate Holiday, Sick, and Vacation Time

•          Pre-tax Commuter Benefits (applicable areas only)

•          Generous Child Care Leave Program

•          Wellness Program

•          Employee Assistance Program

•          Generous Dyson Product Discounts

Health benefits:

•          Multi-Level Healthcare Coverage Options

•          Vision & Dental Coverage

•          Company paid Short-Term and Long-Term Disability

Dyson is committed to fostering an inclusive and accessible environment that reflects the diversity of the community in which we live. If requested, we will provide reasonable accommodation during the recruitment process for persons with disabilities. Contact us at [email protected] for more information. Dyson is an Equal Opportunity Employer.

Salary: $115,200 - $129,600 annually plus bonus opportunity