Content Marketing Associate
The Marketing & Sales Content Associate will support our growing Marketing team and gain exposure to various facets of the marketing function. This is an excellent opportunity for an energetic, highly-organized, and an all-around enthusiastic individual to make large and impactful contributions to our team!
You Will:
- Implement marketing and advertising campaigns
- Work closely with the Content Strategist to create collateral such as blog posts, information sheets, webinar content, and sales assets
- Prepare marketing and advertising materials including setting up ads within our ad network platforms/vendors
- Plan events and trade shows by identifying, assembling, and coordinating requirements
- Track and analyze marketing effectiveness and costs
- Closely Monitor our databases and programs to ensure accuracy and data integrity
- Prepare marketing reports
- Support sales staff by providing industry and competitor data, market trends, forecasts, account analyses, new product information
- Manage HubSpot email database program, generate email analytics reports and review key data points
- Display the ability to navigate, update, create, and manage email campaigns through A/B testing
You Have:
- Bachelor’s degree in Marketing, Communication, or a related field
- Experience building and managing social media campaigns, using Google AdWords and Google Analytics
- High-energy personality with the tendency to jump on projects and tasks unprompted
- Excellent Microsoft Office/Excel skills, including experience with pivot tables, strongly preferred
- Marketing automation experience is required
- Adobe Creative Suite experience is a required
- Salesforce user experience is a plus
- Highly analytical and adept problem solver qualities
- An ability to deliver excellent work on tight deadlines