Yourco Logo

Yourco

Product Marketing Manager

Posted 12 Days Ago
Be an Early Applicant
Hybrid
Chicago, IL, USA
Mid level
Hybrid
Chicago, IL, USA
Mid level
Lead product marketing and pipeline engagement: coordinate Product, Growth, Sales, and Customer Success; plan feature releases; create in-app and mid-funnel marketing content (email, retargeting, direct mail); manage social media and community engagement; develop customer case studies; ensure consistent voice across channels.
The summary above was generated by AI
At Yourco, we're bringing traditional industries into the future.

AI unlocks the opportunity to empower frontline workforces and bring traditional industries into the future.

Yourco is hiring, and we are looking for the best of the best in Chicago. It is the most exciting time to work in technology in our lifetimes, and for the team at Yourco, it is the most exciting time to bring technological advancements to organizations in traditional industries.

What is Yourco? The “app-less” employee app built for the frontline workforce. All of the powerful functionality and security you expect in an enterprise mobile app, with the simplicity, distribution, and actual two-way engagement of SMS.

Who We Serve: From small businesses to Fortune 500 enterprises, organizations in traditional industries trust Yourco as their frontline communications and frontline intelligence platform. Some of our customers include Snap-on, Sherwin-Williams, Keg Restaurants, Indianapolis Airport Authority, Great Day Improvements, and Ozinga. We specialize in serving industries with frontline, non-desk employees which make up 80% of the global workforce – manufacturing, construction, transportation, oil & gas, warehousing, agriculture, facilities services, retail, hospitality, real estate, and healthcare.

Responsibilities (Product Marketing & Pipeline Engagement):
  • Maintain strong communications between Product, Demand Gen / Growth Marketing, Sales, and Customer Success

  • Work with product to plan feature releases

  • Develop copy for in-app feature releases

  • Build consistent product release communications for current customers

  • Build consistent marketing communications for mid-funnel pipeline (email, retargeting ads, direct mail):

    • Freemium / SMB pipeline

    • Mid-Market pipeline

    • Enterprise Bridge pipeline

    • Channel Partners pipeline

  • Develop consistent organic product marketing content for social media

  • Manage social media / community engagement

  • Work with customers and Customer Success to develop Case Studies

  • Work closely with Growth Marketing / Demand Gen to ensure consistent voice and messaging across all digital channels, website, etc.

Perks:

💰 Competitive comp

🏥 Medical, dental, and vision insurance

📈 Stock options

💪 High impact role and opportunity for growth

🏙️ Conveniently located Chicago office across the street from the Willis Tower

More about Yourco

Funding: Recently closed our Series A led by High Alpha ($9M total raised)

Founders: Brodie Meyer, Ben Meyer

Team: Currently 10+ and growing!

Similar Jobs

8 Days Ago
Hybrid
Chicago, IL, USA
100K-150K Annually
Senior level
100K-150K Annually
Senior level
Artificial Intelligence • Big Data • Healthtech • Machine Learning • Analytics • Biotech • Generative AI
Lead product marketing and launches for oncology and life-sciences research products. Translate clinical, genomic, and AI data into compelling messaging and campaigns, produce sales and digital assets, manage MLR/compliance, run market and competitive analysis, enable commercial teams through training and events, and contribute to strategic marketing plans and conference programs to drive adoption and growth.
9 Days Ago
Remote or Hybrid
US
165K-165K Annually
Senior level
165K-165K Annually
Senior level
Professional Services • Software
Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.
4 Hours Ago
Easy Apply
Remote or Hybrid
United States
Easy Apply
175K-210K Annually
Senior level
175K-210K Annually
Senior level
Legal Tech • Software • Generative AI
Own positioning, messaging, and launch strategy for EveOS. Translate complex AI capabilities into buyer-relevant narratives for firm owners, managing attorneys, and operations leads. Feed customer and competitive insights into product and packaging decisions. Create core GTM assets (pitch, product story, demo narrative, website messaging), support analyst relations, and partner with Sales Enablement, PMMs, and Demand Gen to ensure consistent messaging across launches and collateral.

What you need to know about the Chicago Tech Scene

With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.

Key Facts About Chicago Tech

  • Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
  • Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
  • Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
  • Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account