Industry Executive - Digital Marketing Solutions
What We'll Bring
At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation. We are consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius.
Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.
Protecting the health and wellness of our associates and candidates considering a career at TransUnion is our highest priority. In supporting this vision, our recruitment and new hire experience for this role is fully virtual for the time being. Candidates interviewing will get to know our team over the phone and video, and this role will operate virtually upon hire until we return to the office. Even though we’re not physically together right now, our goal is to provide you a supportive candidate and new hire experience that will immerse you in our culture and set you up for success at TransUnion.
Our Diversified Markets (DM) team is seeking a highly motivated individual to join our team as an Industry Executive, focused on our Marketing suite of capabilities. This hunter sales position is accountable for achieving annual new business and revenue goals through customer relationship development, opportunity prioritization, consultative sales, and superior negotiation and closing skills, generating growth to customers and prospects. This key role will be responsible for prospecting and selling our marketing solutions to the top segment of our DM customers and prospect. This role emphasizes penetration of “greenfield” clients, cross sell opportunities within existing TransUnion customers, and growth through delivery of strategic initiative solutions.
What You'll Bring
Minimum of 5 years selling credit and non-credit based data and insights solutions in a complex enterprise sales environment
Demonstrated track record of consistent quota/goal attainment
Proven track record of building partnerships and interfacing at the C level. In addition, major account experience in a matrix environment with expertise in navigating large complex organizations, identifying buyers, influencers, and closing business
A deep understanding of the digital marketing ecosystem along with current best practices and emerging trends
Relationships within the marketing organizations of financial institutions
Demonstrated experience within and/or knowledge of the financial services industry
Bachelor’s degree in from an accredited college or university or the equivalent in experience
We'd Love to See:
A general understanding of the regulatory requirements for using credit data in Financial Services marketing a big plus
Experience in complex contract/legal negotiations
Proven client engagement skills including prospecting, relationship-building, deal making, negotiating and closing business
Ability to work in a fast paced, dynamic, company environment
Ability / willingness to travel domestically
Exceptional communication and interpersonal skills. Articulate, persuasive and engaging communication style. Ability to be extremely persistent in a pleasant fashion.
Detail oriented; dedicated to quality; customer-focused
Impact You'll Make
TransUnion (TU) has harnessed the power of our data and technology to create a suite of Marketing Solutions that enable companies to more effectively reach their target audience.These solutions range from direct mail solutions to online audience solutions. As part of the DM Sales team, you will be accountable to sell TU Marketing Solutions to prospects and our customers. You will be responsible for hitting revenue targets by building an account development plan and working with the SVP of DM Sales, Vertical Leadership and the Marketing Solutions Team to craft account strategies to generate new Marketing Solutions revenue. To be successful in this role, you will be a true strategic thinker who can navigate large complex organizations, develop relationships with the right stakeholders and drive revenue. Your knowledge of how data can be leveraged for targeting audiences both online and offline, your relationships with the marketing organization of these financial institution, as well as your communication skills will shape how new and existing business will grow.
As a marketing expert, you will support TU’s efforts to grow the marketing solutions business within our DM business
You will do this by first developing the strategic marketing buyer approach as a critical component of the overall account plan to expand business
Then you will execute on this approach by leading the sales pursuit to support all stages of the sales opportunity lifecycle. This includes: primary buyer contact; relationship / opportunity development; preparation and delivery of sales presentations; contract negotiations; and successful hand off to the account management team
Deliver presentations that demonstrate TU’s value proposition; develop/propose solutions, handle objections, contract negotiations and close new business
In addition, you will partner with your sales peers to establish relationships with known marketing buyers, decision makers and influencers among TransUnion’s existing customers to cross sell/upsell
In the pursuit of new sales opportunities, you will direct the appropriate engagement of TransUnion’s sales support resources (e.g., our DM Vertical and Line of Business Sales Teams, pre-sales engineers, account managers, etc.)
Collect, interpret and share market, customer and competitive intelligence
Partner with our Solutions and Vertical to ensure Voice of Customer and product innovation
Promote communication, team building, personal development and other traits to project and strengthen the culture of the company
Travel to customer locations and trade shows/conferences as necessary
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